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Topic
Updated May 18, 2026
WooCommerce

115 WooCommerce Childcare Stores: Stats & Market Data (2026)

115 active WooCommerce stores fall into the Childcare segment, with 22 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Baby & Kids, Education & Courses, Home & Garden. 60% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

60%
Social media
3%
Meta ads
63%
Contact info
Total Stores
115
Active WooCommerce stores
New (30d)
22
Newly added in the last 30 days
Avg. Products
507
Among 115 stores with catalog data
Avg. Price
$99
Among 108 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

17 8 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

22 new stores were added in the past 30 days — 19% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 49%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 32 · 28%
10-49 34 · 30%
50-199 20 · 17%
200-999 22 · 19%
1k-4.9k 6 · 5%
5k+ 1 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Baby & Kids
64% coverage
Education & Courses
23% coverage
Home & Garden
3% coverage
Toys & Games
3% coverage
Beauty & Cosmetics
3% coverage
Food & Beverages
2% coverage
Adult
1% coverage
Arts & Entertainment
1% coverage
Books & Literature
1% coverage
Celebrations & Gifts
1% coverage
Office Supplies
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 507 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,390. The strongest country concentrations are United Kingdom, Viet Nam, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 45 · 42%
$25-$49 25 · 23%
$50-$99 17 · 16%
$100-$199 9 · 8%
$200-$499 8 · 7%
$500+ 4 · 4%
Store currencies
USD 32 EUR 18 GBP 9 VND 8 AUD 6 COP 4 BDT 3 CAD 3

Among stores with pricing data, the most common price range is Under $25. The average is higher at $99 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Facebook (53%), Instagram (44%), YouTube (17%).

Facebook
53%
Instagram
44%
YouTube
17%
TikTok
16%
LinkedIn
12%
Twitter / X
11%
Pinterest
4%

Social media adoption is strong at 60%, and 3% of stores run Meta ad campaigns. That's 13 percentage points above the WooCommerce average of 47%.

Marketing & analytics tools

Google Analytics (30%), Google Tag Manager (17%), Facebook Pixel (16%).

Google Analytics
30%
Google Tag Manager
17%
Facebook Pixel
16%
Google Ads
10%
TikTok Pixel
2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

315 products $84 avg
Baby & Kids baby nursery
704 products $138 avg
Baby & Kids babyproducts nursery
19 products $79 avg
Baby & Kids mom-and-baby childcare
Emubaby Chile
35 products $33 avg
Baby & Kids baby products diapers
46 products $95 avg
Baby & Kids baby-products childcare
480 products $20 avg
Baby & Kids baby products mother and baby
600 products $23 avg
Baby & Kids baby mothercare
167 products $6 avg
Toys & Games Books & Literature childcare advocate
617 products $455 avg
Home & Garden furniture kinderopvang
Home - SCA Childcare United Kingdom
46 products $8 avg
Education & Courses childcare learning resources
39 products $688 avg
Baby & Kids baby products strollers
27 products $92 avg
Baby & Kids baby products sleep solutions

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FAQ

How many WooCommerce Childcare stores are there?

We currently track 115 active WooCommerce stores in the Childcare segment.

Are WooCommerce Childcare stores growing?

Yes. In the last 30 days, 22 new stores were indexed in the Childcare segment, showing a 19% monthly growth rate.

What is the average product price in WooCommerce Childcare stores?

Among stores with pricing data, the average listed price is about $99, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.