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Topic
Updated Apr 27, 2026
WooCommerce

145 WooCommerce Home wellness Stores: Stats & Market Data (2026)

145 active WooCommerce stores fall into the Home wellness segment, with 20 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $500+ range. The leading categories are Home & Garden, Health, Beauty & Cosmetics. 63% maintain social media profiles — Facebook leads — and 5% run Meta ad campaigns.

63%
Social media
5%
Meta ads
65%
Contact info
Total Stores
145
Active WooCommerce stores
New (30d)
20
Newly added in the last 30 days
Avg. Products
1,070
Among 145 stores with catalog data
Avg. Price
$2,247
Among 126 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

20 10 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

20 new stores were added in the past 30 days (14% of the total), showing steady growth. This is below the WooCommerce average of 26%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 48 · 33%
10-49 49 · 34%
50-199 32 · 22%
200-999 9 · 6%
1k-4.9k 4 · 3%
5k+ 3 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
75% coverage
Health
30% coverage
Beauty & Cosmetics
13% coverage
Adult
1% coverage
Baby & Kids
1% coverage
Electronics
1% coverage
Travel
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 1,070 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,098. The strongest country concentrations are Viet Nam, United Kingdom, Norway.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 31 · 25%
$25-$49 17 · 13%
$50-$99 9 · 7%
$100-$199 10 · 8%
$200-$499 7 · 6%
$500+ 52 · 41%
Store currencies
USD 48 EUR 31 CAD 10 VND 10 GBP 9 INR 5 NOK 4 AUD 3

Among stores with pricing data, prices skew higher — the most common range is $500+, and the average listed price is $2,247. That's above the WooCommerce average of $420.

Social media platforms

Facebook (57%), Instagram (46%), YouTube (21%).

Facebook
57%
Instagram
46%
YouTube
21%
LinkedIn
9%
Twitter / X
8%
TikTok
7%
Pinterest
1%

Social media adoption is strong at 63%, and 5% of stores run Meta ad campaigns. That's 6 percentage points above the WooCommerce average of 57%.

Marketing & analytics tools

Google Analytics (36%), Google Tag Manager (28%), Facebook Pixel (17%).

Google Analytics
36%
Google Tag Manager
28%
Facebook Pixel
17%
Google Ads
12%
TikTok Pixel
2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

78 products $2243 avg 1 ads
Home & Garden jacuzzi zwemspa's
29 products $44 avg
Health massage home wellness
65 products $19 avg
Beauty & Cosmetics energy sprays essential essences
706 products $1242 avg
Home & Garden sauna home wellness
419 products $1764 avg
Home & Garden hot tubs icelandic design
10 products $5372 avg
Home & Garden sauna massage chairs
7 products $40 avg
5 products $70 avg
Health senior safety medical alert
17 products $950 avg
58 products $1388 avg
Health Home & Garden massage chair foot massager
244 products $121 avg
Home & Garden sauna steam
8 products $6 avg
Home & Garden natural soap herbal powder

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FAQ

How many WooCommerce Home wellness stores are there?

We currently track 145 active WooCommerce stores in the Home wellness segment.

Are WooCommerce Home wellness stores growing?

Yes. In the last 30 days, 20 new stores were indexed in the Home wellness segment, showing a 14% monthly growth rate.

What is the average product price in WooCommerce Home wellness stores?

Among stores with pricing data, the average listed price is about $2,247, with the most common pricing band at $500+.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.