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Topic
Updated Apr 27, 2026
WooCommerce

271 WooCommerce Hygiene products Stores: Stats & Market Data (2026)

271 active WooCommerce stores fall into the Hygiene products segment, with 79 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Home & Garden, Health, Beauty & Cosmetics. 54% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

54%
Social media
2%
Meta ads
72%
Contact info
Total Stores
271
Active WooCommerce stores
New (30d)
79
Newly added in the last 30 days
Avg. Products
1,167
Among 271 stores with catalog data
Avg. Price
$46
Among 218 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

79 39 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

79 new stores were added in the past 30 days — 29% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 67 · 25%
10-49 78 · 29%
50-199 66 · 24%
200-999 37 · 14%
1k-4.9k 16 · 6%
5k+ 7 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
27% coverage
Health
26% coverage
Beauty & Cosmetics
24% coverage
Business & Industrial
21% coverage
Hardware
4% coverage
Baby & Kids
3% coverage
Adult
2% coverage
Apparel & Accessories
2% coverage
Food & Beverages
2% coverage
Arts & Entertainment
0% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 1,167 because some stores carry much larger inventories. That's larger than the WooCommerce average of 1,092. The strongest country concentrations are India, United Kingdom, Brazil.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 148 · 68%
$25-$49 35 · 16%
$50-$99 24 · 11%
$100-$199 4 · 2%
$200-$499 4 · 2%
$500+ 3 · 1%
Store currencies
USD 69 EUR 65 GBP 20 INR 17 BRL 8 PKR 6 ZAR 6 AED 5

Among stores with pricing data, the most common price range is Under $25. The average is higher at $46 because some stores price much higher, pulling it up. That's below the WooCommerce average of $420.

Social media platforms

Facebook (48%), Instagram (39%), LinkedIn (18%).

Facebook
48%
Instagram
39%
LinkedIn
18%
YouTube
13%
Twitter / X
10%
TikTok
7%
Pinterest
1%

Social media adoption is strong at 54%, and 2% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (29%), Google Tag Manager (25%), Facebook Pixel (13%).

Google Analytics
29%
Google Tag Manager
25%
Facebook Pixel
13%
Google Ads
8%
TikTok Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

6 products $17 avg
Home & Garden covid protection hygiene products
1,017 products $5 avg
858 products $25 avg
Business & Industrial Home & Garden cleaning supplies ppe
6 products $18 avg
Beauty & Cosmetics beauty skincare
13 products $15 avg
Beauty & Cosmetics probiotic cosmetics probiotic detergents
95 products $17 avg
Business & Industrial hygiene products disinfection
22 products $8 avg
Beauty & Cosmetics Baby & Kids hygiene products face mask
2,376 products $37 avg 2 ads
Business & Industrial Home & Garden commercial cleaning hygiene products
RATATUI Portugal
507 products $15 avg
15 products $3 avg
Beauty & Cosmetics hygiene products baby and sanitary supplies

Want the full dataset?

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FAQ

How many WooCommerce Hygiene products stores are there?

We currently track 271 active WooCommerce stores in the Hygiene products segment.

Are WooCommerce Hygiene products stores growing?

Yes. In the last 30 days, 79 new stores were indexed in the Hygiene products segment, showing a 29% monthly growth rate.

What is the average product price in WooCommerce Hygiene products stores?

Among stores with pricing data, the average listed price is about $46, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.