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Topic
Updated Apr 6, 2026
WooCommerce

84 WooCommerce Motherhood Stores: Stats & Market Data (2026)

84 active WooCommerce stores fall into the Motherhood segment, with 5 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Baby & Kids, Education & Courses, Books & Literature. 85% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

85%
Social media
2%
Meta ads
63%
Contact info
Total Stores
84
Active WooCommerce stores
New (30d)
5
Newly added in the last 30 days
Avg. Products
96
Among 82 stores with catalog data
Avg. Price
$65
Among 77 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

4 2 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

5 new stores were added in the past 30 days (6% of the total), showing steady growth. This is below the WooCommerce average of 10%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 40 · 49%
10-49 27 · 33%
50-199 10 · 12%
200-999 4 · 5%
1k-4.9k 1 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Baby & Kids
39% coverage
Education & Courses
24% coverage
Books & Literature
11% coverage
Health
11% coverage
Apparel & Accessories
8% coverage
Home & Garden
7% coverage
Beauty & Cosmetics
6% coverage
Arts & Entertainment
4% coverage
Food & Beverages
4% coverage
Celebrations & Gifts
2% coverage
Adult
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 96 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 877. The strongest country concentrations are Poland, Netherlands, Czechia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 43 · 56%
$25-$49 13 · 17%
$50-$99 6 · 8%
$100-$199 8 · 10%
$200-$499 6 · 8%
$500+ 1 · 1%
Store currencies
USD 32 EUR 16 PLN 6 AUD 3 GBP 3 NGN 3 CAD 2 CZK 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $65 because some stores price much higher, pulling it up. That's below the WooCommerce average of $403.

Social media platforms

Facebook (79%), Instagram (75%), YouTube (21%).

Facebook
79%
Instagram
75%
YouTube
21%
LinkedIn
15%
TikTok
15%
Pinterest
14%
Twitter / X
14%

Social media engagement is exceptionally high: 85% of stores maintain social profiles and 2% run Meta ads. That's 17 percentage points above the WooCommerce average of 68%.

Marketing & analytics tools

Google Analytics (45%), Facebook Pixel (24%), Google Tag Manager (23%).

Google Analytics
45%
Facebook Pixel
24%
Google Tag Manager
23%
Google Ads
10%
TikTok Pixel
4%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

35 products $18 avg
Baby & Kids maternity baby-products
9 products $33 avg
Baby & Kids pregnancy prenatal
5 products $21 avg
Beauty & Cosmetics Baby & Kids women's health motherhood
22 products $300 avg
Baby & Kids Arts & Entertainment children products motherhood
41 products $5 avg
Food & Beverages Books & Literature Health wellness motherhood
88 products $25 avg
Baby & Kids baby products motherhood
14 products $149 avg
Baby & Kids Celebrations & Gifts motherhood pregnancy
26 products $13 avg 1 ads
Books & Literature Education & Courses motherhood self-help
6 products $45 avg
Education & Courses pregnancy yoga motherhood
159 products $21 avg
Baby & Kids baby products children's essentials
12 products $71 avg
Education & Courses numerology motherhood

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FAQ

How many WooCommerce Motherhood stores are there?

We currently track 84 active WooCommerce stores in the Motherhood segment.

Are WooCommerce Motherhood stores growing?

Yes. In the last 30 days, 5 new stores were indexed in the Motherhood segment, showing a 6% monthly growth rate.

What is the average product price in WooCommerce Motherhood stores?

Among stores with pricing data, the average listed price is about $65, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.