1,791 Shopify Stores Using Google Ads Pixel by Nabu: Usage Stats & Trends (2026)
1,791 Shopify stores currently use Google Ads Pixel by Nabu, with 311 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Home & Garden, Health. 57% maintain social media profiles — Instagram leads — and 15% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
311 new stores were added in the past 30 days — 17% of the total, making this one of the fastest-growing areas on the platform. This is below the Shopify average of 22%.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Among stores with catalog data, the 50-199 product range is most common. The average is 1,011 products per store. That's larger than the Shopify average of 438. The strongest country concentrations are United States, Germany, United Kingdom.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, the most common price range is $25-$49. The average is higher at $323 because some stores price much higher, pulling it up. That's above the Shopify average of $219.
Popular apps
The most popular are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox.
Marketing & analytics tools
Google Analytics (57%), Google Tag Manager (27%), Google Ads (16%).
Popular themes
The most used are Dawn, Shrine Pro, Debutify.
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Start Free TrialRepresentative stores
A varied sample - weighted by data completeness, refreshed daily
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Start Free TrialFAQ
How many Shopify stores currently use Google Ads Pixel by Nabu?
Our database tracks 1,791 active Shopify stores using Google Ads Pixel by Nabu.
How fast is Google Ads Pixel by Nabu adoption growing?
In the last 30 days, 311 new stores were found using Google Ads Pixel by Nabu, showing a 17% monthly growth in adoption.
What is the average catalog size for stores using Google Ads Pixel by Nabu?
Among Shopify stores using Google Ads Pixel by Nabu with catalog data, the average is around 1,011 products, with most falling in the 50-199 range.
What other apps do Google Ads Pixel by Nabu users typically install?
The top apps are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Instagram (53%), Facebook (45%), YouTube (22%).
Social media adoption is strong at 57%, and 15% of stores run Meta ad campaigns.