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Shopify subcategory analytics
Subcategory
Updated Apr 6, 2026
Shopify

498 Shopify Coaching & Mentoring Stores: Stats & Market Data (2026)

498 active Shopify stores fall into the Coaching & Mentoring segment, with 39 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Education & Courses, Health, Business & Industrial. 56% maintain social media profiles — Instagram leads — and 11% run Meta ad campaigns.

56%
Social media
11%
Meta ads
44%
Contact info
Total Stores
498
Active Shopify stores
New (30d)
39
Newly added in the last 30 days
Avg. Products
52
Among 432 stores with catalog data
Avg. Price
$314
Among 414 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

56 28 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

39 new stores were added in the past 30 days (8% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 227 · 53%
10-49 141 · 33%
50-199 48 · 11%
200-999 13 · 3%
1k-4.9k 3 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Education & Courses
100% coverage
Health
9% coverage
Business & Industrial
2% coverage
Books & Literature
2% coverage
Sporting Goods
1% coverage
Beauty & Cosmetics
1% coverage
Apparel & Accessories
1% coverage
Celebrations & Gifts
1% coverage
Software 2 Arts & Entertainment 1 Food & Beverages 1 Home & Garden 1

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 52 because some stores carry much larger inventories. That's smaller than the Shopify average of 451. The strongest country concentrations are United States, India, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 91 · 22%
$25-$49 59 · 14%
$50-$99 71 · 17%
$100-$199 65 · 16%
$200-$499 67 · 16%
$500+ 61 · 15%
Store currencies
USD 239 EUR 60 GBP 35 AUD 32 CAD 30 INR 17 ARS 11 NZD 10

Among stores with pricing data, the most common price range is Under $25. The average is higher at $314 because some stores price much higher, pulling it up. That's above the Shopify average of $204.

Popular apps

The most popular are Printful: Print on Demand, Seal Subscriptions App, Klaviyo: Email Marketing & SMS.

Social media platforms

Instagram (47%), Facebook (39%), YouTube (20%).

Instagram
47%
Facebook
39%
YouTube
20%
TikTok
15%
Twitter / X
11%
LinkedIn
7%
Pinterest
5%

Social media adoption is strong at 56%, and 11% of stores run Meta ad campaigns. That's 10 percentage points below the Shopify average of 66%.

Marketing & analytics tools

Google Analytics (26%), Google Tag Manager (8%), Google Ads (3%).

Google Analytics
26%
Google Tag Manager
8%
Google Ads
3%
Facebook Pixel
2%
Pinterest Pixel
0%
TikTok Pixel
0%

Popular themes

The most used are Dawn, Debut, Horizon.

Dawn 26% Debut 11% Horizon 8% Studio 4% Craft 3% Refresh 2% Impulse 2% Spotlight 2%

Need store-level data?

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

12 products $26 avg 4 ads
Education & Courses sales training courses online sales courses
TFG South Africa
2,764 products $60 avg 8 ads
Education & Courses copywriting services website copywriting
Grupo 500 Colombia
15 products $216 avg 17 ads
Education & Courses icfes prep online saber 11 course
10 products $35 avg 4 ads
Education & Courses education learning
10 products $15 avg 9 ads
Education & Courses children family education
Edu Kids Lebanon
78 products $19 avg 1 ads
Education & Courses learning children
35 products $151 avg 1 ads
Health Education & Courses Home & Garden holistic health life coaching
11 products $241 avg 1 ads
Education & Courses breathwork courses
5 products $44 avg 5 ads
Sporting Goods Education & Courses online fitness coaching nutrition coaching subscription
5 products $67 avg
Education & Courses learning aftercare
109 products $7 avg
Education & Courses learning education Pop Convert ‑ Pop Ups, Banners
39 products $588 avg
Education & Courses resume writing service career coaching

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FAQ

How many Shopify Coaching & Mentoring stores are there?

We currently track 498 active Shopify stores in the Coaching & Mentoring segment.

Are Shopify Coaching & Mentoring stores growing?

Yes. In the last 30 days, 39 new stores were indexed in the Coaching & Mentoring segment, showing a 8% monthly growth rate.

What is the average product price in Shopify Coaching & Mentoring stores?

Among stores with pricing data, the average listed price is about $314, with the most common pricing band at Under $25.

What apps are most popular for Shopify Coaching & Mentoring stores?

The top apps are Printful: Print on Demand, Seal Subscriptions App, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.