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Updated May 25, 2026
Shopify

958 Shopify Stores in Tunisia: Stats & Trends (2026)

We track 958 active Shopify stores in Tunisia, with 236 newly added in the last 30 days (25% of the current base). Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Beauty & Cosmetics, Home & Garden. 55% maintain social media profiles — Instagram leads — and 12% run Meta ad campaigns.

55%
Social media
12%
Meta ads
35%
Contact info
Total Stores
958
Active Shopify stores
New (30d)
236
Newly added in the last 30 days
Avg. Products
220
Among 936 stores with catalog data
Avg. Price
$98
Among 927 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

246 123 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

236 new stores were added in the past 30 days — 25% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 311 · 33%
10-49 292 · 31%
50-199 187 · 20%
200-999 113 · 12%
1k-4.9k 26 · 3%
5k+ 7 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
26% coverage
Beauty & Cosmetics
10% coverage
Home & Garden
9% coverage
Health
5% coverage
Electronics
5% coverage
Jewelry & Watches
3% coverage
Arts & Entertainment
3% coverage
Food & Beverages
3% coverage
Hardware
3% coverage
Furniture
1% coverage
Adult
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 220 because some stores carry much larger inventories. That's smaller than the Shopify average of 435. The most popular store categories in this market are Apparel & Accessories, Beauty & Cosmetics, Home & Garden.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 469 · 51%
$25-$49 265 · 29%
$50-$99 117 · 13%
$100-$199 34 · 4%
$200-$499 26 · 3%
$500+ 16 · 2%
Store currencies
TND 773 USD 81 EUR 27 XOF 11 GBP 10 AUD 9 MRU 7 CAD 5

Among stores with pricing data, the most common price range is Under $25. The average is higher at $98 because some stores price much higher, pulling it up. That's below the Shopify average of $217.

Popular apps

The most popular are EasySell COD Form & Upsells, Judge.me Product Reviews App, Releasit COD Form & Upsells.

Social media platforms

Instagram (50%), Facebook (45%), TikTok (19%).

Instagram
50%
Facebook
45%
TikTok
19%
YouTube
5%
Twitter / X
3%
Pinterest
1%
LinkedIn
1%

Social media adoption is strong at 55%, and 12% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (18%), Google Tag Manager (5%), Facebook Pixel (3%).

Google Analytics
18%
Google Tag Manager
5%
Facebook Pixel
3%
Google Ads
1%
TikTok Pixel
1%

Popular themes

The most used are Horizon, Dawn, Shrine Pro.

Horizon 21% Dawn 19% Shrine Pro 4% Sense 4% Spotlight 2% Wokiee 2% Atelier 2% Refresh 2%

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Geographic breakdown

Province and city-level distribution within Tunisia

Top provinces / states
Province Stores Share
England 17 2%
California 10 1%
Texas 8 1%
Wales 6 1%
Florida 5 1%
Alabama 4 0%
Colorado 4 0%
New York 4 0%
Ohio 4 0%
Top cities
City Stores Share
Tunis 95 10%
Sousse 56 6%
Ariana 45 5%
Sfax 44 5%
Monastir 25 3%
Tunis 22 2%
Mahdia 18 2%
Sfax 15 2%
Manouba 10 1%
Top shipping destinations
Tunisia · 837 United States · 493 United Kingdom · 455 France · 451 Canada · 450 Germany · 449 Spain · 449 Netherlands · 448 Belgium · 447 Ireland · 447

Representative stores

A varied sample - weighted by data completeness, refreshed daily

Frimtex Tunisia
7 products $26 avg 3 ads
Apparel & Accessories custom clothing textile printing Shopify Inbox PageFly Landing Page Builder
11 products $24 avg 4 ads
Beauty & Cosmetics beauty skincare
2,645 products $3 avg 1 ads
Education & Courses school supplies books Bundler ‑ Product Bundles App
13 products $38 avg 2 ads
Home & Garden home decor furniture EasySell COD Form & Upsells
34 products $10 avg 3 ads
Baby & Kids baby clothes cotton baby romper Microsoft Clarity: AI Insights
312 products $72 avg 1 ads
Apparel & Accessories sportswear athletic-shoes
32 products $59 avg 4 ads
Home & Garden decor home decor
44 products $36 avg 1 ads
Beauty & Cosmetics cosmetic store skincare brands
802 products $21 avg 21 ads
Electronics smartphone accessories phone cases EasySell COD Form & Upsells EcomRise: Upsell & Bundles
77 products $32 avg 1 ads
Beauty & Cosmetics beauty cosmetics Honeycomb Upsell & Cross Sell Shopify Inbox
187 products $27 avg 4 ads
Home & Garden kitchenware cookware set
104 products $14 avg 6 ads
Home & Garden kitchenware cookware set Releasit COD Form & Upsells

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FAQ

How many Shopify stores are in Tunisia?

Our database tracks 958 active Shopify stores in Tunisia.

How fast is the Tunisia Shopify market growing?

In the past 30 days, 236 new Shopify stores were indexed in Tunisia, reflecting a 25% monthly growth rate.

What is the average catalog size for Tunisia Shopify stores?

Among Shopify stores in Tunisia with catalog data, the average is about 220 products. The most common catalog size range is 1-9.

What are the most popular apps among Tunisia Shopify stores?

The top apps are EasySell COD Form & Upsells, Judge.me Product Reviews App, Releasit COD Form & Upsells. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.