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Updated Apr 27, 2026
Shopify

792 Shopify Stores in Tunisia: Stats & Trends (2026)

We track 792 active Shopify stores in Tunisia, with 124 newly added in the last 30 days (16% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Beauty & Cosmetics, Home & Garden. 58% maintain social media profiles — Instagram leads — and 19% run Meta ad campaigns.

58%
Social media
19%
Meta ads
39%
Contact info
Total Stores
792
Active Shopify stores
New (30d)
124
Newly added in the last 30 days
Avg. Products
280
Among 774 stores with catalog data
Avg. Price
$170
Among 761 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

115 57 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

124 new stores were added in the past 30 days — 16% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 221 · 29%
10-49 242 · 31%
50-199 165 · 21%
200-999 118 · 15%
1k-4.9k 21 · 3%
5k+ 7 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
33% coverage
Beauty & Cosmetics
12% coverage
Home & Garden
11% coverage
Health
7% coverage
Electronics
6% coverage
Jewelry & Watches
6% coverage
Arts & Entertainment
4% coverage
Food & Beverages
3% coverage
Hardware
3% coverage
Celebrations & Gifts
2% coverage
Toys & Games
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 280 because some stores carry much larger inventories. That's smaller than the Shopify average of 448. The most popular store categories in this market are Apparel & Accessories, Beauty & Cosmetics, Home & Garden.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 350 · 46%
$25-$49 228 · 30%
$50-$99 98 · 13%
$100-$199 42 · 6%
$200-$499 20 · 3%
$500+ 23 · 3%
Store currencies
TND 547 USD 121 EUR 32 CAD 15 GBP 15 AUD 8 XOF 7 MRU 5

Among stores with pricing data, the most common price range is Under $25. The average is higher at $170 because some stores price much higher, pulling it up. That's below the Shopify average of $212.

Popular apps

The most popular are Bundler ‑ Product Bundles App, Printful: Print on Demand, Privy ‑ Email, SMS & Pop Ups.

Social media platforms

Instagram (54%), Facebook (48%), TikTok (18%).

Instagram
54%
Facebook
48%
TikTok
18%
YouTube
8%
Twitter / X
4%
Pinterest
3%
LinkedIn
2%

Social media adoption is strong at 58%, and 19% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (20%), Google Tag Manager (6%), Facebook Pixel (3%).

Google Analytics
20%
Google Tag Manager
6%
Facebook Pixel
3%
Google Ads
2%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Debut.

Dawn 19% Horizon 16% Debut 4% Shrine Pro 4% Sense 3% Spotlight 2% Refresh 2% Wokiee 2%

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Geographic breakdown

Province and city-level distribution within Tunisia

Top provinces / states
Province Stores Share
England 22 3%
California 13 2%
New York 13 2%
Ontario 10 1%
Texas 9 1%
Florida 8 1%
Illinois 6 1%
Wyoming 6 1%
British Columbia 5 1%
Top cities
City Stores Share
Tunis 72 9%
Sousse 36 5%
Ariana 31 4%
Sfax 28 4%
Monastir 18 2%
Tunis 16 2%
Mahdia 14 2%
Sfax 11 1%
London 8 1%
Top shipping destinations
Tunisia · 620 United States · 417 France · 368 United Kingdom · 368 Belgium · 362 Canada · 362 Spain · 362 Italy · 362 Germany · 361 Netherlands · 360

Representative stores

A varied sample — weighted by data completeness, refreshed daily

2,789 products $8 avg 13 ads
Education & Courses school supplies books
Homidex Tunisia
123 products $13 avg 3 ads
Home & Garden bathroom organizer kitchen storage
FitsWell Tunisia
25 products $22 avg 2 ads
Apparel & Accessories clothing fashion brand
Deals4u Tunisia
62 products $14 avg 2 ads
Home & Garden Health bathroom accessories towel rack
ONO STORE Tunisia
11 products $23 avg 1 ads
Apparel & Accessories caftan dress womens loungewear
VegaLife Tunisia
12 products $31 avg 1 ads
Beauty & Cosmetics beauty skincare
53 products $46 avg 23 ads
Arts & Entertainment art supplies craft materials
9 products $20 avg 1 ads
Jewelry & Watches luxury watches fashion jewelry
24 products $25 avg 1 ads
Arts & Entertainment marble decor handmade interior design
7 products $285 avg 1 ads
Apparel & Accessories mens fashion mens shirts
193 products $17 avg 2 ads
Home & Garden home decor lighting
406 products $59 avg 1 ads

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FAQ

How many Shopify stores are in Tunisia?

Our database tracks 792 active Shopify stores in Tunisia.

How fast is the Tunisia Shopify market growing?

In the past 30 days, 124 new Shopify stores were indexed in Tunisia, reflecting a 16% monthly growth rate.

What is the average catalog size for Tunisia Shopify stores?

Among Shopify stores in Tunisia with catalog data, the average is about 280 products. The most common catalog size range is 10-49.

What are the most popular apps among Tunisia Shopify stores?

The top apps are Bundler ‑ Product Bundles App, Printful: Print on Demand, Privy ‑ Email, SMS & Pop Ups. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.