Use Cases Features Pricing API Log in
Shopify topic analytics
Topic
Updated Apr 27, 2026
Shopify

1,288 Shopify Adult products Stores: Stats & Market Data (2026)

1,288 active Shopify stores fall into the Adult products segment, with 176 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the $25-$49 range. The leading categories are Adult, Apparel & Accessories, Health. 42% maintain social media profiles — Instagram leads — and 9% run Meta ad campaigns.

42%
Social media
9%
Meta ads
42%
Contact info
Total Stores
1,288
Active Shopify stores
New (30d)
176
Newly added in the last 30 days
Avg. Products
519
Among 1,102 stores with catalog data
Avg. Price
$117
Among 1,062 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

164 82 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

176 new stores were added in the past 30 days (14% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 389 · 35%
10-49 299 · 27%
50-199 190 · 17%
200-999 126 · 11%
1k-4.9k 66 · 6%
5k+ 32 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Adult
99% coverage
Apparel & Accessories
2% coverage
Health
1% coverage
Beauty & Cosmetics
1% coverage
Home & Garden
1% coverage
Baby & Kids 2 Hardware 2 Toys & Games 2 Animals & Pet Supplies 1 Celebrations & Gifts 1 Electronics 1

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 519 because some stores carry much larger inventories. That's larger than the Shopify average of 447. The strongest country concentrations are United States, India, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 292 · 27%
$25-$49 454 · 43%
$50-$99 189 · 18%
$100-$199 66 · 6%
$200-$499 26 · 2%
$500+ 35 · 3%
Store currencies
USD 622 EUR 176 GBP 73 CAD 50 AUD 48 INR 46 COP 30 PKR 23

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $117 because some stores price much higher, pulling it up. That's below the Shopify average of $212.

Popular apps

The most popular are Loox ‑ Product Reviews App, Printful: Print on Demand, UpPromote Affiliate Marketing.

Social media platforms

Instagram (38%), Facebook (22%), TikTok (13%).

Instagram
38%
Facebook
22%
TikTok
13%
Twitter / X
9%
YouTube
8%
Pinterest
3%
LinkedIn
1%

About 42% of stores maintain social media profiles and 9% run Meta ads — moderate marketing investment overall. That's 19 percentage points below the Shopify average of 61%.

Marketing & analytics tools

Google Analytics (18%), Google Tag Manager (7%), Facebook Pixel (3%).

Google Analytics
18%
Google Tag Manager
7%
Facebook Pixel
3%
Google Ads
2%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Shrine Pro.

Dawn 20% Horizon 10% Shrine Pro 6% Spotlight 4% Debut 4% Refresh 3% Sense 3% Ella 2%

Need store-level data?

Export emails, social profiles, and tech stacks for every store in this segment.

Start Free Trial

Representative stores

A varied sample — weighted by data completeness, refreshed daily

15 products $27 avg 4 ads
Adult adult products sexual wellness
8 products $10 avg 2 ads
Adult condoms sexual wellness
Katoura United States
25 products $44 avg 66 ads
Adult adult products sexual wellness Loox ‑ Product Reviews App Upsell.com ‑ ReConvert Upsell
Luxio India
328 products $11 avg 46 ads
Adult sexual wellness store adult products Avada Boost Sales Trust Badges
39 products $24 avg 21 ads
Adult personal edition therapist edition Ryviu: Reviews & Loyalty App
49 products $26 avg 1 ads
Adult adult products sexual wellness
Vitalidad Vital Shop R.D Dominican Republic
15 products $32 avg 1 ads
Adult sexual wellness store adult products
12 products $26 avg 2 ads
Adult adult products sexual wellness
38 products $10 avg 25 ads
Adult adult products sexual wellness
Mi tienda Colombia
142 products $30 avg 146 ads
Adult health wellness
dreamyshopper United Kingdom
83 products $25 avg 35 ads
Adult sexual wellness store adult products Ryviu: Reviews & Loyalty App
Own Maison United Kingdom
324 products $81 avg 1 ads
Adult sex toys lubricants Loox ‑ Product Reviews App

Want the full dataset?

Access complete store details — emails, phone numbers, social profiles, tech stack — and export unlimited data as CSV.

Start Free Trial

FAQ

How many Shopify Adult products stores are there?

We currently track 1,288 active Shopify stores in the Adult products segment.

Are Shopify Adult products stores growing?

Yes. In the last 30 days, 176 new stores were indexed in the Adult products segment, showing a 14% monthly growth rate.

What is the average product price in Shopify Adult products stores?

Among stores with pricing data, the average listed price is about $117, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Adult products stores?

The top apps are Loox ‑ Product Reviews App, Printful: Print on Demand, UpPromote Affiliate Marketing. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.