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Shopify topic analytics
Topic
Updated May 25, 2026
Shopify

139 Shopify Baby wipes Stores: Stats & Market Data (2026)

139 active Shopify stores fall into the Baby wipes segment, with 21 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Baby & Kids, Beauty & Cosmetics, Home & Garden. 85% maintain social media profiles — Instagram leads — and 18% run Meta ad campaigns.

85%
Social media
18%
Meta ads
78%
Contact info
Total Stores
139
Active Shopify stores
New (30d)
21
Newly added in the last 30 days
Avg. Products
94
Among 138 stores with catalog data
Avg. Price
$43
Among 135 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

15 7 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

21 new stores were added in the past 30 days (15% of the total), showing steady growth. This is below the Shopify average of 31%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 31 · 22%
10-49 72 · 52%
50-199 29 · 21%
200-999 5 · 4%
5k+ 1 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Baby & Kids
91% coverage
Beauty & Cosmetics
17% coverage
Home & Garden
7% coverage
Health
6% coverage
Adult
2% coverage
Food & Beverages
1% coverage
Apparel & Accessories
1% coverage
Celebrations & Gifts
1% coverage
Electronics
1% coverage
Toys & Games
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 94 because some stores carry much larger inventories. That's smaller than the Shopify average of 437. The strongest country concentrations are United States, India, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 66 · 49%
$25-$49 45 · 33%
$50-$99 19 · 14%
$100-$199 2 · 1%
$200-$499 1 · 1%
$500+ 2 · 1%
Store currencies
USD 42 INR 20 AUD 18 GBP 10 EUR 7 SGD 7 AED 6 PKR 4

Among stores with pricing data, the most common price range is Under $25. The average is higher at $43 because some stores price much higher, pulling it up. That's below the Shopify average of $217.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox.

Social media platforms

Instagram (81%), Facebook (71%), TikTok (29%).

Instagram
81%
Facebook
71%
TikTok
29%
YouTube
29%
Twitter / X
9%
Pinterest
7%
LinkedIn
6%

Social media engagement is exceptionally high: 85% of stores maintain social profiles and 18% run Meta ads. That's 27 percentage points above the Shopify average of 58%.

Marketing & analytics tools

Google Analytics (60%), Google Tag Manager (19%), Google Ads (7%).

Google Analytics
60%
Google Tag Manager
19%
Google Ads
7%
Facebook Pixel
4%
Pinterest Pixel
1%
TikTok Pixel
1%

Popular themes

The most used are Dawn, Refresh, Debut.

Dawn 11% Refresh 6% Debut 4% Stiletto 4% Horizon 4% Be Yours 3% Ella 3% Kidscool 3%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

82 products $1 avg 2 ads
Beauty & Cosmetics Home & Garden personal hygiene cotton products UpPromote Affiliate Marketing
68 products $27 avg 21 ads
Baby & Kids baby wipes newborn products Hulk Contact Form Builder Klaviyo: Email Marketing & SMS
7 products $44 avg 2 ads
Baby & Kids baby wipes cotton wipes Awin ‑ Affiliate Marketing MAPPY: Store Locator & Maps
28 products $41 avg 2 ads
Baby & Kids baby products diapers Blockify Fraud Filter, Blocker Fontify: Google & Custom Fonts
6 products $31 avg 2 ads
Baby & Kids Health baby wipes flushable wipes Bundler ‑ Product Bundles App CartBot: Gift with purchase
10 products $85 avg 3 ads
Baby & Kids baby wipes baby diapers UpPromote Affiliate Marketing Klaviyo: Email Marketing & SMS
279 products $70 avg 14 ads
Baby & Kids cloth nappies reusable nappies FBP: Fast Bundle & Upsell Judge.me Product Reviews App
37 products $45 avg 45 ads
Baby & Kids baby diapers baby wipes UpPromote Affiliate Marketing XO Insert Code
Kolorky Czechia
77 products $53 avg
Baby & Kids eco diapers baby wipes Gelato: Print on Demand XO Insert Code
68 products $32 avg 43 ads
Baby & Kids baby wipes diaper pants Judge.me Product Reviews App PageFly Landing Page Builder
5 products $74 avg
Baby & Kids baby wipes baby care Affiliatly Affiliate Marketing GSC Countdown Timer Bar
7 products $70 avg
Baby & Kids baby diapers eco friendly diapers Loox ‑ Product Reviews App Recharge Subscriptions App

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FAQ

How many Shopify Baby wipes stores are there?

We currently track 139 active Shopify stores in the Baby wipes segment.

Are Shopify Baby wipes stores growing?

Yes. In the last 30 days, 21 new stores were indexed in the Baby wipes segment, showing a 15% monthly growth rate.

What is the average product price in Shopify Baby wipes stores?

Among stores with pricing data, the average listed price is about $43, with the most common pricing band at Under $25.

What apps are most popular for Shopify Baby wipes stores?

The top apps are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.