653 Shopify Clean beauty Stores: Stats & Market Data (2026)
653 active Shopify stores fall into the Clean beauty segment, with 86 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Beauty & Cosmetics, Home & Garden, Health. 84% maintain social media profiles — Instagram leads — and 17% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
86 new stores were added in the past 30 days (13% of the total), showing steady growth. This is below the Shopify average of 18%.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Food & Beverages 3 Baby & Kids 2 Education & Courses 2 Jewelry & Watches 1 Sporting Goods 1Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 169 because some stores carry much larger inventories. That's smaller than the Shopify average of 446. The strongest country concentrations are United States, India, Canada.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, the most common price range is $25-$49. The average is higher at $46 because some stores price much higher, pulling it up. That's below the Shopify average of $212.
Popular apps
The most popular are Klaviyo: Email Marketing & SMS, Recharge Subscriptions App, UpPromote Affiliate Marketing.
Marketing & analytics tools
Google Analytics (55%), Google Tag Manager (19%), Google Ads (9%).
Popular themes
The most used are Dawn, Prestige, Be Yours.
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Start Free TrialRepresentative stores
A varied sample — weighted by data completeness, refreshed daily
Loox ‑ Product Reviews App
Seal Subscriptions App
Loox ‑ Product Reviews App
UpPromote Affiliate Marketing
Recharge Subscriptions App
Weglot: AI & Human Translate
Bundler ‑ Product Bundles App
Smile: Loyalty Program Rewards
Tabs Studio
Rebuy Personalization Engine
Bundler ‑ Product Bundles App
Klaviyo: Email Marketing & SMS
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Start Free TrialFAQ
How many Shopify Clean beauty stores are there?
We currently track 653 active Shopify stores in the Clean beauty segment.
Are Shopify Clean beauty stores growing?
Yes. In the last 30 days, 86 new stores were indexed in the Clean beauty segment, showing a 13% monthly growth rate.
What is the average product price in Shopify Clean beauty stores?
Among stores with pricing data, the average listed price is about $46, with the most common pricing band at $25-$49.
What apps are most popular for Shopify Clean beauty stores?
The top apps are Klaviyo: Email Marketing & SMS, Recharge Subscriptions App, UpPromote Affiliate Marketing. The complete ranked list is in the Popular Apps section on this page.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Instagram (84%), Facebook (64%), TikTok (40%).
Social media engagement is exceptionally high: 84% of stores maintain social profiles and 17% run Meta ads. That's 23 percentage points above the Shopify average of 61%.