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Topic
Updated May 18, 2026
Shopify

347 Shopify Cruelty-free cosmetics Stores: Stats & Market Data (2026)

347 active Shopify stores fall into the Cruelty-free cosmetics segment, with 59 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Apparel & Accessories, Home & Garden. 84% maintain social media profiles — Instagram leads — and 11% run Meta ad campaigns.

84%
Social media
11%
Meta ads
59%
Contact info
Total Stores
347
Active Shopify stores
New (30d)
59
Newly added in the last 30 days
Avg. Products
154
Among 342 stores with catalog data
Avg. Price
$25
Among 343 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

35 17 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

59 new stores were added in the past 30 days — 17% of the total, making this one of the fastest-growing areas on the platform. This is below the Shopify average of 35%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 41 · 12%
10-49 156 · 46%
50-199 111 · 32%
200-999 31 · 9%
1k-4.9k 2 · 1%
5k+ 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
99% coverage
Apparel & Accessories
1% coverage
Home & Garden
1% coverage
Health
1% coverage
Adult 1 Animals & Pet Supplies 1 Baby & Kids 1 Celebrations & Gifts 1 Jewelry & Watches 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 154 because some stores carry much larger inventories. That's smaller than the Shopify average of 439. The strongest country concentrations are United States, India, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 217 · 63%
$25-$49 101 · 29%
$50-$99 20 · 6%
$100-$199 4 · 1%
$200-$499 1 · 0%
Store currencies
USD 179 EUR 34 GBP 30 AUD 25 INR 24 CAD 10 MXN 10 NZD 7

Among stores with pricing data, the most common price range is Under $25. The average is higher at $25 because some stores price much higher, pulling it up. That's below the Shopify average of $217.

Popular apps

The most popular are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox.

Social media platforms

Instagram (82%), Facebook (63%), TikTok (39%).

Instagram
82%
Facebook
63%
TikTok
39%
YouTube
27%
Twitter / X
14%
Pinterest
13%
LinkedIn
5%

Social media engagement is exceptionally high: 84% of stores maintain social profiles and 11% run Meta ads. That's 25 percentage points above the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (46%), Google Tag Manager (13%), Google Ads (5%).

Google Analytics
46%
Google Tag Manager
13%
Google Ads
5%
Facebook Pixel
3%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Debut, Prestige.

Dawn 18% Debut 7% Prestige 5% Sense 5% Ella 2% Horizon 2% Be Yours 2% Palo Alto 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

90 products $7 avg 24 ads
Beauty & Cosmetics vegan makeup cruelty-free cosmetics 404/301 SC Easy URL Redirects Instafeed ‑ Instagram Feed
50 products $105 avg 52 ads
Beauty & Cosmetics vegan makeup cruelty-free cosmetics Avada Boost Sales Trust Badges Hextom: Countdown Timer Bar
50 products $31 avg 8 ads
Beauty & Cosmetics vegan makeup cruelty-free cosmetics Wyllo ShareASale
159 products $34 avg 3 ads
Beauty & Cosmetics vegan makeup cruelty free cosmetics
34 products $15 avg 11 ads
Beauty & Cosmetics natural skincare vegan beauty Avada AI SEO Suite Optimizer Hextom: Free Shipping Bar
89 products $39 avg 2 ads
Beauty & Cosmetics clean beauty makeup toxin free skincare Recharge Subscriptions App
23 products $43 avg 7 ads
Beauty & Cosmetics vegan skincare cruelty free cosmetics UpPromote Affiliate Marketing Essential Announcement Bar
130 products $7 avg 32 ads
Beauty & Cosmetics affordable makeup clean beauty
12 products $19 avg
Beauty & Cosmetics vegan makeup cruelty-free cosmetics
55 products $13 avg
Beauty & Cosmetics cruelty-free cosmetics beauty products Judge.me Product Reviews App Klaviyo: Email Marketing & SMS
579 products $8 avg
Beauty & Cosmetics vegan beauty cruelty-free cosmetics Hotjar Install EAZE WhatsApp Button
18 products $22 avg
Beauty & Cosmetics body wash vegan body care

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FAQ

How many Shopify Cruelty-free cosmetics stores are there?

We currently track 347 active Shopify stores in the Cruelty-free cosmetics segment.

Are Shopify Cruelty-free cosmetics stores growing?

Yes. In the last 30 days, 59 new stores were indexed in the Cruelty-free cosmetics segment, showing a 17% monthly growth rate.

What is the average product price in Shopify Cruelty-free cosmetics stores?

Among stores with pricing data, the average listed price is about $25, with the most common pricing band at Under $25.

What apps are most popular for Shopify Cruelty-free cosmetics stores?

The top apps are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.