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Topic
Updated June 8, 2026
Shopify

911 Shopify Diffusers Stores: Stats & Market Data (2026)

911 active Shopify stores fall into the Diffusers segment, with 62 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Home & Garden, Beauty & Cosmetics, Celebrations & Gifts. 78% maintain social media profiles — Instagram leads — and 5% run Meta ad campaigns.

78%
Social media
5%
Meta ads
60%
Contact info
Total Stores
911
Active Shopify stores
New (30d)
62
Newly added in the last 30 days
Avg. Products
199
Among 903 stores with catalog data
Avg. Price
$44
Among 902 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

104 52 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

62 new stores were added in the past 30 days (7% of the total), showing steady growth. This is below the Shopify average of 22%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 44 · 5%
10-49 339 · 38%
50-199 368 · 41%
200-999 124 · 14%
1k-4.9k 23 · 3%
5k+ 5 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
90% coverage
Beauty & Cosmetics
10% coverage
Celebrations & Gifts
7% coverage
Arts & Entertainment
2% coverage
Health
1% coverage
Apparel & Accessories
1% coverage
Jewelry & Watches
1% coverage
Vehicles & Parts
1% coverage
Hardware 4 Education & Courses 2 Electronics 2

Among stores with catalog data, the 50-199 product range is most common. The average is 199 products per store. That's smaller than the Shopify average of 438. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 434 · 48%
$25-$49 284 · 31%
$50-$99 120 · 13%
$100-$199 41 · 5%
$200-$499 21 · 2%
$500+ 2 · 0%
Store currencies
USD 291 GBP 178 AUD 120 EUR 114 CAD 39 NZD 22 INR 18 MXN 13

Among stores with pricing data, the most common price range is Under $25. The average is higher at $44 because some stores price much higher, pulling it up. That's below the Shopify average of $219.

Popular apps

The most popular are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox.

Social media platforms

Instagram (75%), Facebook (60%), TikTok (21%).

Instagram
75%
Facebook
60%
TikTok
21%
YouTube
12%
Pinterest
9%
Twitter / X
8%
LinkedIn
4%

Social media engagement is exceptionally high: 78% of stores maintain social profiles and 5% run Meta ads. That's 19 percentage points above the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (44%), Google Tag Manager (13%), Google Ads (5%).

Google Analytics
44%
Google Tag Manager
13%
Google Ads
5%
Facebook Pixel
3%
Pinterest Pixel
1%
TikTok Pixel
0%

Popular themes

The most used are Dawn, Craft, Debut.

Dawn 23% Craft 8% Debut 6% Prestige 5% Horizon 4% Impulse 2% Sense 2% Refresh 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

126 products $65 avg 6 ads
Home & Garden diffusers essential oils Fly Bundles Quantity Breaks Shopify Inbox
267 products $43 avg 1 ads
Home & Garden home fragrance scented candles Bundler ‑ Product Bundles App EG Auto Add to Cart Free Gift
46 products $57 avg 4 ads
Beauty & Cosmetics Celebrations & Gifts luxury fragrances diffusers FBP: Fast Bundle & Upsell App Hextom: Free Shipping Bar
1,176 products $4 avg 2 ads
Beauty & Cosmetics Home & Garden aromatherapy supplies essential oils Persistent Cart ‑ Sync Devices Judge.me Product Reviews App
170 products $31 avg 47 ads
Home & Garden candles diffusers Geolocation Redirects Geo:Pro 404/301 SC Easy URL Redirects
Potomac Candle United States
29 products $16 avg 1 ads
Home & Garden Celebrations & Gifts candles home fragrances
123 products $26 avg 2 ads
Home & Garden candles home fragrance Klaviyo: Email Marketing & SMS Loox ‑ Product Reviews App
Camani Home Indonesia
79 products $29 avg
Home & Garden home decor room fragrances Smile: Loyalty Program Rewards
89 products $23 avg
Home & Garden soy candles diffusers Shopify Inbox King Product Options, Variants
Scentarelli Honduras
142 products $14 avg
Home & Garden candles diffusers Event Calendar: Tickets & RSVP Shopify Inbox
15 products $30 avg
Home & Garden candles home decor Adoric Popup & Email Popups Seal Subscriptions App
15 products $42 avg
Home & Garden air purifiers humidifiers Shopify Inbox

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FAQ

How many Shopify Diffusers stores are there?

We currently track 911 active Shopify stores in the Diffusers segment.

Are Shopify Diffusers stores growing?

Yes. In the last 30 days, 62 new stores were indexed in the Diffusers segment, showing a 7% monthly growth rate.

What is the average product price in Shopify Diffusers stores?

Among stores with pricing data, the average listed price is about $44, with the most common pricing band at Under $25.

What apps are most popular for Shopify Diffusers stores?

The top apps are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.