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Topic
Updated June 8, 2026
Shopify

579 Shopify Fitness store Stores: Stats & Market Data (2026)

579 active Shopify stores fall into the Fitness store segment, with 21 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Sporting Goods, Health, Apparel & Accessories. 62% maintain social media profiles — Instagram leads — and 10% run Meta ad campaigns.

62%
Social media
10%
Meta ads
60%
Contact info
Total Stores
579
Active Shopify stores
New (30d)
21
Newly added in the last 30 days
Avg. Products
251
Among 564 stores with catalog data
Avg. Price
$464
Among 562 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

48 24 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

21 new stores were added in the past 30 days (4% of the total). Growth has slowed, but new stores are still opening. This is below the Shopify average of 22%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 150 · 27%
10-49 169 · 30%
50-199 116 · 21%
200-999 102 · 18%
1k-4.9k 25 · 4%
5k+ 2 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Sporting Goods
38% coverage
Health
18% coverage
Apparel & Accessories
11% coverage
Food & Beverages
2% coverage
Beauty & Cosmetics
2% coverage
Home & Garden
1% coverage
Business & Industrial
1% coverage
Electronics
1% coverage
Hardware
1% coverage
Books & Literature
0% coverage
Education & Courses
0% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 251 because some stores carry much larger inventories. That's smaller than the Shopify average of 438. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 94 · 17%
$25-$49 163 · 29%
$50-$99 102 · 18%
$100-$199 49 · 9%
$200-$499 40 · 7%
$500+ 114 · 20%
Store currencies
USD 277 EUR 81 GBP 53 AUD 40 CAD 29 INR 12 JPY 7 MXN 6

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $464 because some stores price much higher, pulling it up. That's above the Shopify average of $219.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox.

Social media platforms

Instagram (59%), Facebook (47%), YouTube (27%).

Instagram
59%
Facebook
47%
YouTube
27%
TikTok
20%
Twitter / X
13%
LinkedIn
7%
Pinterest
6%

Social media adoption is strong at 62%, and 10% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (37%), Google Tag Manager (17%), Google Ads (9%).

Google Analytics
37%
Google Tag Manager
17%
Google Ads
9%
Facebook Pixel
3%
Pinterest Pixel
1%
TikTok Pixel
0%

Popular themes

The most used are Dawn, Debut, Horizon.

Dawn 19% Debut 7% Horizon 4% Refresh 4% Impulse 3% Focal 3% Ride 2% Sense 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

6 products $88 avg 1 ads
Apparel & Accessories bike gear cycling apparel Klaviyo: Email Marketing & SMS
27 products $93 avg 4 ads
Sporting Goods resistance bands fitness store Addingwell ‑ GTM & DataLayer Klaviyo: Email Marketing & SMS
679 products $55 avg 1 ads
Health bodybuilding supplements Shopify Inbox Judge.me Product Reviews App
491 products $1185 avg 3 ads
gym equipment fitness store MLV Auto Currency Switcher O: Chat buttons & Contact Form
305 products $303 avg 5 ads
home gym equipment strength training gear GSC Instagram Feed, Instafeed Klaviyo: Email Marketing & SMS
1,830 products $522 avg 3 ads
gym equipment fitness store Blockify Fraud Filter, Blocker Shopify Inbox
787 products $1514 avg 1 ads
Sporting Goods home gym equipment fitness store Hulk Contact Form Builder Shopify Inbox
47 products $28 avg 1 ads
Apparel & Accessories fitness store gym accessories BM: Country blocker IP blocker EPROLO‑Dropshipping & Branding
711 products $37 avg 1 ads
gym equipment fitness store GemPages Landing Page Builder King Product Options, Variants
694 products $65 avg 9 ads
exercise equipment fitness store PageFly Landing Page Builder Product Recommendation Quiz
34 products $57 avg 6 ads
Sporting Goods sports supplements action sports UpPromote Affiliate Marketing Hulk Contact Form Builder
LA Fitness United States
7 products $50 avg
Apparel & Accessories women clothing fitness store Amp Back in Stock | PreOrder

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FAQ

How many Shopify Fitness store stores are there?

We currently track 579 active Shopify stores in the Fitness store segment.

Are Shopify Fitness store stores growing?

Yes. In the last 30 days, 21 new stores were indexed in the Fitness store segment, showing a 4% monthly growth rate.

What is the average product price in Shopify Fitness store stores?

Among stores with pricing data, the average listed price is about $464, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Fitness store stores?

The top apps are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.