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Topic
Updated June 8, 2026
Shopify

740 Shopify Fragrances Stores: Stats & Market Data (2026)

740 active Shopify stores fall into the Fragrances segment, with 31 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Home & Garden, Apparel & Accessories. 67% maintain social media profiles — Instagram leads — and 11% run Meta ad campaigns.

67%
Social media
11%
Meta ads
57%
Contact info
Total Stores
740
Active Shopify stores
New (30d)
31
Newly added in the last 30 days
Avg. Products
714
Among 727 stores with catalog data
Avg. Price
$102
Among 719 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

105 52 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

31 new stores were added in the past 30 days (4% of the total). Growth has slowed, but new stores are still opening. This is below the Shopify average of 22%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 73 · 10%
10-49 206 · 28%
50-199 203 · 28%
200-999 173 · 24%
1k-4.9k 50 · 7%
5k+ 22 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
77% coverage
Home & Garden
17% coverage
Apparel & Accessories
9% coverage
Celebrations & Gifts
5% coverage
Jewelry & Watches
3% coverage
Arts & Entertainment
2% coverage
Health
1% coverage
Food & Beverages
1% coverage
Electronics
1% coverage
Books & Literature
1% coverage
General Merchandise
0% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 714 because some stores carry much larger inventories. That's larger than the Shopify average of 438. The strongest country concentrations are United States, Pakistan, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 330 · 46%
$25-$49 201 · 28%
$50-$99 111 · 15%
$100-$199 44 · 6%
$200-$499 23 · 3%
$500+ 10 · 1%
Store currencies
USD 215 EUR 111 PKR 57 GBP 46 INR 41 AUD 29 CAD 26 AED 24

Among stores with pricing data, the most common price range is Under $25. The average is higher at $102 because some stores price much higher, pulling it up. That's below the Shopify average of $219.

Popular apps

The most popular are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox.

Social media platforms

Instagram (65%), Facebook (46%), TikTok (29%).

Instagram
65%
Facebook
46%
TikTok
29%
YouTube
13%
Twitter / X
8%
Pinterest
7%
LinkedIn
4%

Social media adoption is strong at 67%, and 11% of stores run Meta ad campaigns. That's 8 percentage points above the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (36%), Google Tag Manager (12%), Facebook Pixel (4%).

Google Analytics
36%
Google Tag Manager
12%
Facebook Pixel
4%
Google Ads
3%
TikTok Pixel
2%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Prestige.

Dawn 24% Horizon 8% Prestige 4% Sense 4% Ella 2% Craft 2% Refresh 2% Trade 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

1,441 products $13 avg 14 ads
Beauty & Cosmetics Jewelry & Watches beauty premium brands AfterShip Email Marketing,SMS Hextom: Countdown Timer Bar
698 products $34 avg 1 ads
Beauty & Cosmetics perfumes fragrances CK: Abandoned cart on WhatsApp Textbox & Textfield by Textify
67 products $42 avg 3 ads
Beauty & Cosmetics beauty store cosmetics Blockify Fraud Filter, Blocker Hextom: Free Shipping Bar
55 products $14 avg 1 ads
Beauty & Cosmetics cosmetics beauty products AfterShip Referral & Affiliate Yotpo: Product Reviews App
257 products $33 avg 1 ads
Home & Garden Celebrations & Gifts candles room spray UpPromote Affiliate Marketing Upsell, Cross sell & Bundles
3,126 products $53 avg 3 ads
Beauty & Cosmetics fragrances perfume Shopify Inbox Judge.me Product Reviews App
915 products $28 avg 1 ads
Beauty & Cosmetics fragrances beauty products Klaviyo: Email Marketing & SMS Stamped Reviews & Loyalty
123 products $5 avg 3 ads
Beauty & Cosmetics fragrances perfumes Judge.me Product Reviews App Shiprocket: eCommerce Shipping
640 products $85 avg 2 ads
Beauty & Cosmetics arabic perfumes fragrances Adoric Popup & Email Popups EComposer Landing Page Builder
327 products $7 avg 15 ads
Beauty & Cosmetics perfumes fragrances Avada AI SEO Suite Optimizer Avis Product Options, Variants
378 products $68 avg 1 ads
Beauty & Cosmetics cosmetics fragrances Judge.me Product Reviews App Microsoft Clarity: AI Insights
383 products $188 avg 1 ads
Beauty & Cosmetics perfumery fragrances UpPromote Affiliate Marketing CK: Abandoned cart on WhatsApp

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FAQ

How many Shopify Fragrances stores are there?

We currently track 740 active Shopify stores in the Fragrances segment.

Are Shopify Fragrances stores growing?

Yes. In the last 30 days, 31 new stores were indexed in the Fragrances segment, showing a 4% monthly growth rate.

What is the average product price in Shopify Fragrances stores?

Among stores with pricing data, the average listed price is about $102, with the most common pricing band at Under $25.

What apps are most popular for Shopify Fragrances stores?

The top apps are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.