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Topic
Updated Apr 27, 2026
Shopify

371 Shopify Human hair Stores: Stats & Market Data (2026)

371 active Shopify stores fall into the Human hair segment, with 42 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $200-$499 range. The leading categories are Apparel & Accessories, Beauty & Cosmetics, Arts & Entertainment. 69% maintain social media profiles — Instagram leads — and 5% run Meta ad campaigns.

69%
Social media
5%
Meta ads
56%
Contact info
Total Stores
371
Active Shopify stores
New (30d)
42
Newly added in the last 30 days
Avg. Products
219
Among 367 stores with catalog data
Avg. Price
$245
Among 365 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

41 20 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

42 new stores were added in the past 30 days (11% of the total), showing steady growth. This is below the Shopify average of 18%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 34 · 9%
10-49 156 · 43%
50-199 110 · 30%
200-999 61 · 17%
1k-4.9k 4 · 1%
5k+ 2 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
63% coverage
Beauty & Cosmetics
38% coverage
Arts & Entertainment
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 219 because some stores carry much larger inventories. That's smaller than the Shopify average of 447. The strongest country concentrations are United States, United Kingdom, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 6 · 2%
$25-$49 15 · 4%
$50-$99 39 · 11%
$100-$199 125 · 34%
$200-$499 159 · 44%
$500+ 21 · 6%
Store currencies
USD 257 GBP 35 EUR 22 CAD 14 AUD 10 ZAR 7 INR 6 BRL 4

Among stores with pricing data, prices skew higher — the most common range is $200-$499, and the average listed price is $245. That's above the Shopify average of $212.

Popular apps

The most popular are Privy ‑ Email, SMS & Pop Ups, Klaviyo: Email Marketing & SMS, UpPromote Affiliate Marketing.

Social media platforms

Instagram (65%), Facebook (47%), TikTok (29%).

Instagram
65%
Facebook
47%
TikTok
29%
YouTube
24%
Pinterest
17%
Twitter / X
11%
LinkedIn
1%

Social media adoption is strong at 69%, and 5% of stores run Meta ad campaigns. That's 8 percentage points above the Shopify average of 61%.

Marketing & analytics tools

Google Analytics (33%), Google Tag Manager (10%), Google Ads (7%).

Google Analytics
33%
Google Tag Manager
10%
Google Ads
7%
Facebook Pixel
4%
TikTok Pixel
1%
Pinterest Pixel
1%

Popular themes

The most used are Dawn, Impulse, Ella.

Dawn 26% Impulse 6% Ella 5% Horizon 5% Debut 3% Refresh 3% Symmetry 2% Be Yours 2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

213 products $160 avg 6 ads
Beauty & Cosmetics human hair wig
22 products $213 avg
Apparel & Accessories hair extensions human hair Stamped Reviews & Loyalty Hextom: Upsell Sales Boost
39 products $220 avg
Apparel & Accessories Beauty & Cosmetics human hair wigs
66 products $293 avg
Apparel & Accessories virgin hair human hair Afterpay On‑Site Messaging
504 products $228 avg
Beauty & Cosmetics hair wigs human hair UpPromote Affiliate Marketing AfterShip Referral & Affiliate
556 products $183 avg
Apparel & Accessories hair extensions clip in AfterShip Email Marketing,SMS Loox ‑ Product Reviews App
1,255 products $319 avg
Beauty & Cosmetics wigs hairpieces
672 products $161 avg
Beauty & Cosmetics hair extensions human hair
Juselle United States
20 products $433 avg
Apparel & Accessories hair extensions human hair
17 products $241 avg
Apparel & Accessories hair extensions bundle deals Bundler ‑ Product Bundles App Loox ‑ Product Reviews App
68 products $229 avg
Apparel & Accessories human hair lace wig
415 products $199 avg
Beauty & Cosmetics hair extensions human hair Stamped Reviews & Loyalty Smile: Loyalty Program Rewards

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FAQ

How many Shopify Human hair stores are there?

We currently track 371 active Shopify stores in the Human hair segment.

Are Shopify Human hair stores growing?

Yes. In the last 30 days, 42 new stores were indexed in the Human hair segment, showing a 11% monthly growth rate.

What is the average product price in Shopify Human hair stores?

Among stores with pricing data, the average listed price is about $245, with the most common pricing band at $200-$499.

What apps are most popular for Shopify Human hair stores?

The top apps are Privy ‑ Email, SMS & Pop Ups, Klaviyo: Email Marketing & SMS, UpPromote Affiliate Marketing. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.