1,047 Shopify Incense Stores: Stats & Market Data (2026)
1,047 active Shopify stores fall into the Incense segment, with 116 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Home & Garden, Arts & Entertainment, Beauty & Cosmetics. 73% maintain social media profiles — Instagram leads — and 5% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
116 new stores were added in the past 30 days (11% of the total), showing steady growth. This is below the Shopify average of 17%.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Among stores with catalog data, the 50-199 product range is most common. The average is 379 products per store. That's smaller than the Shopify average of 448. The strongest country concentrations are United States, India, Australia.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, the most common price range is Under $25. The average is higher at $42 because some stores price much higher, pulling it up. That's below the Shopify average of $212.
Popular apps
The most popular are Klaviyo: Email Marketing & SMS, Hextom: Free Shipping Bar, Smile: Loyalty Program Rewards.
Marketing & analytics tools
Google Analytics (39%), Google Tag Manager (9%), Google Ads (3%).
Popular themes
The most used are Dawn, Debut, Craft.
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Start Free TrialRepresentative stores
A varied sample — weighted by data completeness, refreshed daily
Klaviyo: Email Marketing & SMS
Avada Boost Sales Trust Badges
Loox ‑ Product Reviews App
Printful: Print on Demand
Stamped Reviews & Loyalty
Variant Option Product Options
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Start Free TrialFAQ
How many Shopify Incense stores are there?
We currently track 1,047 active Shopify stores in the Incense segment.
Are Shopify Incense stores growing?
Yes. In the last 30 days, 116 new stores were indexed in the Incense segment, showing a 11% monthly growth rate.
What is the average product price in Shopify Incense stores?
Among stores with pricing data, the average listed price is about $42, with the most common pricing band at Under $25.
What apps are most popular for Shopify Incense stores?
The top apps are Klaviyo: Email Marketing & SMS, Hextom: Free Shipping Bar, Smile: Loyalty Program Rewards. The complete ranked list is in the Popular Apps section on this page.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Instagram (69%), Facebook (51%), TikTok (22%).
Social media engagement is exceptionally high: 73% of stores maintain social profiles and 5% run Meta ads. That's 11 percentage points above the Shopify average of 62%.