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Shopify topic analytics
Topic
Updated May 18, 2026
Shopify

256 Shopify Insurance Stores: Stats & Market Data (2026)

256 active Shopify stores fall into the Insurance segment, with 24 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Business & Industrial, Apparel & Accessories, Health. 51% maintain social media profiles — Instagram leads — and 8% run Meta ad campaigns.

51%
Social media
8%
Meta ads
46%
Contact info
Total Stores
256
Active Shopify stores
New (30d)
24
Newly added in the last 30 days
Avg. Products
70
Among 239 stores with catalog data
Avg. Price
$85
Among 235 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

21 10 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

24 new stores were added in the past 30 days (9% of the total), showing steady growth. This is below the Shopify average of 35%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 99 · 41%
10-49 79 · 33%
50-199 50 · 21%
200-999 10 · 4%
5k+ 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Business & Industrial
24% coverage
Apparel & Accessories
8% coverage
Health
6% coverage
Celebrations & Gifts
5% coverage
Electronics
4% coverage
Beauty & Cosmetics
3% coverage
Home & Garden
2% coverage
Adult
2% coverage
General Merchandise
2% coverage
Books & Literature
1% coverage
Food & Beverages
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 70 because some stores carry much larger inventories. That's smaller than the Shopify average of 440. The strongest country concentrations are United States, United Kingdom, Germany.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 105 · 45%
$25-$49 71 · 30%
$50-$99 31 · 13%
$100-$199 10 · 4%
$200-$499 10 · 4%
$500+ 8 · 3%
Store currencies
USD 195 EUR 21 GBP 11 CAD 9 AUD 3 MXN 3 SGD 3 CHF 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $85 because some stores price much higher, pulling it up. That's below the Shopify average of $217.

Popular apps

The most popular are Route ‑ Protection & Tracking, Klaviyo: Email Marketing & SMS, Shopify Inbox.

Social media platforms

Instagram (45%), Facebook (31%), TikTok (18%).

Instagram
45%
Facebook
31%
TikTok
18%
YouTube
11%
Twitter / X
9%
Pinterest
5%
LinkedIn
2%

Social media adoption is strong at 51%, and 8% of stores run Meta ad campaigns. That's 8 percentage points below the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (20%), Google Tag Manager (10%), Google Ads (5%).

Google Analytics
20%
Google Tag Manager
10%
Google Ads
5%
Facebook Pixel
1%
TikTok Pixel
0%

Popular themes

The most used are Dawn, Debut, Horizon.

Dawn 22% Debut 8% Horizon 5% Shrine Pro 4% Refresh 4% Minimal 3% Craft 2% Brooklyn 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

71 products $220 avg 3 ads
Apparel & Accessories hoodie insurance Blockify Fraud Filter, Blocker Klaviyo: Email Marketing & SMS
Rizen United States
8 products $19 avg 30 ads
Business & Industrial shipping protection insurance Kaching Bundles App & Upsells Klaviyo: Email Marketing & SMS
196 products $217 avg 2 ads
14 products $39 avg 16 ads
27 products $33 avg 16 ads
Apparel & Accessories shipping protection bundle EG Auto Add to Cart Free Gift Simprosys Google Shopping Feed
6 products $26 avg 88 ads
Health shipping protection insurance Taboola Pixel
13 products $11 avg
health wellness Awin ‑ Affiliate Marketing Klaviyo: Email Marketing & SMS
Moorish.us United States
13 products $45 avg
insurance financial services Bundler ‑ Product Bundles App Judge.me Product Reviews App
Mother Nature United States
67 products $14 avg
insurance hidden-fee Judge.me Product Reviews App Loox ‑ Product Reviews App
7 products $15 avg 5 ads
Celebrations & Gifts gift card insurance Route ‑ Protection & Tracking ShareASale
12 products $37 avg
Home & Garden home decor insurance
Symbiosis Skincare United Kingdom
88 products $50 avg
Beauty & Cosmetics skincare beauty Awin ‑ Affiliate Marketing Klaviyo: Email Marketing & SMS

Want the full dataset?

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FAQ

How many Shopify Insurance stores are there?

We currently track 256 active Shopify stores in the Insurance segment.

Are Shopify Insurance stores growing?

Yes. In the last 30 days, 24 new stores were indexed in the Insurance segment, showing a 9% monthly growth rate.

What is the average product price in Shopify Insurance stores?

Among stores with pricing data, the average listed price is about $85, with the most common pricing band at Under $25.

What apps are most popular for Shopify Insurance stores?

The top apps are Route ‑ Protection & Tracking, Klaviyo: Email Marketing & SMS, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.