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Topic
Updated Apr 6, 2026
Shopify

1,515 Shopify Learning Stores: Stats & Market Data (2026)

1,515 active Shopify stores fall into the Learning segment, with 147 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Education & Courses, Toys & Games, Books & Literature. 50% maintain social media profiles — Instagram leads — and 9% run Meta ad campaigns.

50%
Social media
9%
Meta ads
39%
Contact info
Total Stores
1,515
Active Shopify stores
New (30d)
147
Newly added in the last 30 days
Avg. Products
124
Among 1,405 stores with catalog data
Avg. Price
$129
Among 1,372 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

138 69 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

147 new stores were added in the past 30 days (10% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 679 · 48%
10-49 428 · 30%
50-199 187 · 13%
200-999 77 · 5%
1k-4.9k 28 · 2%
5k+ 6 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Education & Courses
83% coverage
Toys & Games
9% coverage
Books & Literature
7% coverage
Arts & Entertainment
3% coverage
Baby & Kids
1% coverage
Celebrations & Gifts
1% coverage
Home & Garden
1% coverage
Beauty & Cosmetics
0% coverage
Apparel & Accessories 6 Health 6 Electronics 5

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 124 because some stores carry much larger inventories. That's smaller than the Shopify average of 451. The strongest country concentrations are United States, India, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 595 · 43%
$25-$49 337 · 25%
$50-$99 186 · 14%
$100-$199 91 · 7%
$200-$499 89 · 6%
$500+ 74 · 5%
Store currencies
USD 682 EUR 191 GBP 93 CAD 73 INR 62 AUD 59 ARS 56 PKR 29

Among stores with pricing data, the most common price range is Under $25. The average is higher at $129 because some stores price much higher, pulling it up. That's below the Shopify average of $204.

Popular apps

The most popular are Printful: Print on Demand, Loox: Product Reviews App & AI, Klaviyo: Email Marketing & SMS.

Social media platforms

Instagram (42%), Facebook (34%), YouTube (18%).

Instagram
42%
Facebook
34%
YouTube
18%
TikTok
11%
Twitter / X
10%
Pinterest
4%
LinkedIn
3%

Social media adoption is strong at 50%, and 9% of stores run Meta ad campaigns. That's 15 percentage points below the Shopify average of 65%.

Marketing & analytics tools

Google Analytics (19%), Google Tag Manager (6%), Facebook Pixel (3%).

Google Analytics
19%
Google Tag Manager
6%
Facebook Pixel
3%
Google Ads
3%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Debut.

Dawn 27% Horizon 9% Debut 8% Refresh 4% Shrine Pro 3% Sense 3% Craft 2% Studio 2%

Need store-level data?

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

Accurate Thought United States
9 products $31 avg 1 ads
Education & Courses self-mastery personal-development Loox: Product Reviews App & AI Lucky Orange Heatmaps & Replay
715 products $5 avg 1 ads
Toys & Games Education & Courses educational toys kids gifts Bundler ‑ Product Bundles App Pop Convert ‑ Pop Ups, Banners
NSG Hair United States
117 products $606 avg 2 ads
Education & Courses training education
25 products $8 avg 5 ads
Education & Courses study exam prep Bundler ‑ Product Bundles App LayoutHub ‑ Easy Page Builder
24 products $255 avg 1 ads
Education & Courses beauty education learning
Nually United States
6 products $82 avg 1 ads
Education & Courses learning courses
35 products $35 avg 1 ads
Education & Courses learning education Upsell & Cross Sell — Selleasy
25 products $6 avg 3 ads
Books & Literature ebook learning
114 products $120 avg 6 ads
Education & Courses learning online education Hextom: Countdown Timer Bar
Edu Kids Lebanon
78 products $19 avg 1 ads
Education & Courses learning children
84 products $19 avg 43 ads
Baby & Kids Books & Literature Education & Courses kids educational-products Ryviu: Product Reviews App
66 products $343 avg 10 ads
Education & Courses short courses falmouth university

Want the full dataset?

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FAQ

How many Shopify Learning stores are there?

We currently track 1,515 active Shopify stores in the Learning segment.

Are Shopify Learning stores growing?

Yes. In the last 30 days, 147 new stores were indexed in the Learning segment, showing a 10% monthly growth rate.

What is the average product price in Shopify Learning stores?

Among stores with pricing data, the average listed price is about $129, with the most common pricing band at Under $25.

What apps are most popular for Shopify Learning stores?

The top apps are Printful: Print on Demand, Loox: Product Reviews App & AI, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.