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Topic
Updated May 18, 2026
Shopify

2,437 Shopify Nutrition Stores: Stats & Market Data (2026)

2,437 active Shopify stores fall into the Nutrition segment, with 306 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Health, Food & Beverages, Beauty & Cosmetics. 62% maintain social media profiles — Instagram leads — and 10% run Meta ad campaigns.

62%
Social media
10%
Meta ads
56%
Contact info
Total Stores
2,437
Active Shopify stores
New (30d)
306
Newly added in the last 30 days
Avg. Products
231
Among 2,383 stores with catalog data
Avg. Price
$63
Among 2,367 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

238 119 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

306 new stores were added in the past 30 days (13% of the total), showing steady growth. This is below the Shopify average of 35%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 787 · 33%
10-49 865 · 36%
50-199 465 · 20%
200-999 190 · 8%
1k-4.9k 57 · 2%
5k+ 19 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Health
78% coverage
Food & Beverages
24% coverage
Beauty & Cosmetics
5% coverage
Education & Courses
3% coverage
Apparel & Accessories
2% coverage
Books & Literature
1% coverage
Sporting Goods
1% coverage
Celebrations & Gifts
0% coverage
Animals & Pet Supplies 6 Baby & Kids 5 Home & Garden 4

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 231 because some stores carry much larger inventories. That's smaller than the Shopify average of 440. The strongest country concentrations are United States, United Kingdom, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 611 · 26%
$25-$49 1,048 · 44%
$50-$99 480 · 20%
$100-$199 142 · 6%
$200-$499 61 · 3%
$500+ 25 · 1%
Store currencies
USD 1,016 EUR 370 GBP 184 AUD 130 INR 117 CAD 93 MXN 61 COP 45

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $63 because some stores price much higher, pulling it up. That's below the Shopify average of $217.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox.

Social media platforms

Instagram (59%), Facebook (46%), TikTok (20%).

Instagram
59%
Facebook
46%
TikTok
20%
YouTube
18%
Twitter / X
9%
LinkedIn
5%
Pinterest
4%

Social media adoption is strong at 62%, and 10% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (38%), Google Tag Manager (16%), Google Ads (6%).

Google Analytics
38%
Google Tag Manager
16%
Google Ads
6%
Facebook Pixel
4%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Debut.

Dawn 19% Horizon 5% Debut 5% Refresh 5% Sense 3% Shrine Pro 3% Impulse 2% Impact 2%

Need store-level data?

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

25 products $54 avg 11 ads
Health health supplements wellness products Attentive: AI‑led Email &SMS Awin ‑ Affiliate Marketing
16 products $4 avg 137 ads
Baby & Kids Beauty & Cosmetics baby care personal care UpPromote Affiliate Marketing Fontify: Google & Custom Fonts
1,238 products $41 avg 4 ads
Health Food & Beverages supplements nutrition Klaviyo: Email Marketing & SMS Okendo: Reviews & Loyalty
86 products $31 avg 5 ads
Food & Beverages hemp food superfoods Afterpay On‑Site Messaging EG Auto Add to Cart Free Gift
50 products $41 avg 20 ads
Health sports supplements nutrition UpPromote Affiliate Marketing Blockify Fraud Filter, Blocker
76 products $18 avg 14 ads
Food & Beverages nutrition health supplements Klaviyo: Email Marketing & SMS TinyCookie GDPR Cookies Banner
39 products $112 avg 1 ads
Health Education & Courses healthcare longevity Firework Shoppable Video & UGC EG Auto Add to Cart Free Gift
UpAiry United States
51 products $21 avg 260 ads
Baby & Kids kids baby Kaching Bundles App & Upsells Elevate A/B Testing Price Test
156 products $89 avg 1 ads
Food & Beverages health supplements UpPromote Affiliate Marketing Analyzify (GA4 & Ads Tracking)
34 products $44 avg 1 ads
Health food supplements nutrition C‑EDD: Estimated Delivery Date
37 products $36 avg 1 ads
Food & Beverages superfoods healthnut Stamped Reviews & Loyalty SP Sales Pop up Social Proof

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FAQ

How many Shopify Nutrition stores are there?

We currently track 2,437 active Shopify stores in the Nutrition segment.

Are Shopify Nutrition stores growing?

Yes. In the last 30 days, 306 new stores were indexed in the Nutrition segment, showing a 13% monthly growth rate.

What is the average product price in Shopify Nutrition stores?

Among stores with pricing data, the average listed price is about $63, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Nutrition stores?

The top apps are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.