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Shopify topic analytics
Topic
Updated May 4, 2026
Shopify

237 Shopify Plushies Stores: Stats & Market Data (2026)

237 active Shopify stores fall into the Plushies segment, with 51 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Toys & Games, Arts & Entertainment, Apparel & Accessories. 68% maintain social media profiles — Instagram leads — and 5% run Meta ad campaigns.

68%
Social media
5%
Meta ads
46%
Contact info
Total Stores
237
Active Shopify stores
New (30d)
51
Newly added in the last 30 days
Avg. Products
473
Among 235 stores with catalog data
Avg. Price
$34
Among 231 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

32 16 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

51 new stores were added in the past 30 days — 22% of the total, making this one of the fastest-growing areas on the platform. This is below the Shopify average of 28%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 22 · 9%
10-49 61 · 26%
50-199 70 · 30%
200-999 58 · 25%
1k-4.9k 19 · 8%
5k+ 5 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Toys & Games
58% coverage
Arts & Entertainment
32% coverage
Apparel & Accessories
19% coverage
Home & Garden
10% coverage
Celebrations & Gifts
5% coverage
Books & Literature
3% coverage
Baby & Kids
1% coverage
Jewelry & Watches
1% coverage
Adult
0% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 473 products per store. That's larger than the Shopify average of 436. The strongest country concentrations are United States, United Kingdom, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 116 · 50%
$25-$49 85 · 37%
$50-$99 18 · 8%
$100-$199 9 · 4%
$200-$499 3 · 1%
Store currencies
USD 152 GBP 21 EUR 18 CAD 16 AUD 14 INR 6 PKR 2 SGD 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $34 because some stores price much higher, pulling it up. That's below the Shopify average of $216.

Popular apps

The most popular are Privy ‑ Email, SMS & Pop Ups, UpPromote Affiliate Marketing, AfterShip Email Marketing,SMS.

Social media platforms

Instagram (66%), Facebook (43%), TikTok (35%).

Instagram
66%
Facebook
43%
TikTok
35%
YouTube
20%
Twitter / X
18%
Pinterest
12%
LinkedIn
1%

Social media adoption is strong at 68%, and 5% of stores run Meta ad campaigns. That's 10 percentage points above the Shopify average of 58%.

Marketing & analytics tools

Google Analytics (30%), Google Tag Manager (7%), Google Ads (3%).

Google Analytics
30%
Google Tag Manager
7%
Google Ads
3%
Facebook Pixel
2%

Popular themes

The most used are Dawn, Refresh, Studio.

Dawn 25% Refresh 5% Studio 5% Craft 5% Crave 4% Debut 4% Spotlight 4% Horizon 3%

Need store-level data?

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

993 products $50 avg 110 ads
Apparel & Accessories Arts & Entertainment Home & Garden plushies kawaii
Project KE United States
4,573 products $49 avg 1 ads
Toys & Games Antiques & Collectibles plushies anime figures
799 products $2 avg
Toys & Games k-pop photocards plushies
238 products $5 avg
Toys & Games Arts & Entertainment handmade crochet toys play foods
474 products $30 avg
Toys & Games plushies anime figures
107 products $29 avg
Toys & Games Home & Garden handmade toys stuffed animals
223 products $13 avg
Toys & Games Home & Garden plushies keychain
9 products $81 avg
Toys & Games plushies tattoo plushies
3,802 products $57 avg
Toys & Games Arts & Entertainment anime merch cosplay
yarnbaubles.com United States
168 products $12 avg
Apparel & Accessories funky earrings crochet accessories
1,507 products $20 avg
Arts & Entertainment custom pins print products Avada AI SEO Suite Optimizer Loox ‑ Visual Product Reviews
111 products $43 avg
Celebrations & Gifts plushies toys

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FAQ

How many Shopify Plushies stores are there?

We currently track 237 active Shopify stores in the Plushies segment.

Are Shopify Plushies stores growing?

Yes. In the last 30 days, 51 new stores were indexed in the Plushies segment, showing a 22% monthly growth rate.

What is the average product price in Shopify Plushies stores?

Among stores with pricing data, the average listed price is about $34, with the most common pricing band at Under $25.

What apps are most popular for Shopify Plushies stores?

The top apps are Privy ‑ Email, SMS & Pop Ups, UpPromote Affiliate Marketing, AfterShip Email Marketing,SMS. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.