Use Cases Features Pricing API Log in
Shopify topic analytics
Topic
Updated Apr 6, 2026
Shopify

250 Shopify Wig Stores: Stats & Market Data (2026)

250 active Shopify stores fall into the Wig segment, with 18 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $200-$499 range. The leading categories are Apparel & Accessories, Beauty & Cosmetics, Arts & Entertainment. 59% maintain social media profiles — Instagram leads — and 2% run Meta ad campaigns.

59%
Social media
2%
Meta ads
46%
Contact info
Total Stores
250
Active Shopify stores
New (30d)
18
Newly added in the last 30 days
Avg. Products
144
Among 250 stores with catalog data
Avg. Price
$278
Among 249 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

17 8 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

18 new stores were added in the past 30 days (7% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 45 · 18%
10-49 111 · 44%
50-199 67 · 27%
200-999 23 · 9%
1k-4.9k 1 · 0%
5k+ 3 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
55% coverage
Beauty & Cosmetics
43% coverage
Arts & Entertainment
2% coverage
Adult
1% coverage
Celebrations & Gifts
0% coverage
Toys & Games
0% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 144 because some stores carry much larger inventories. That's smaller than the Shopify average of 452. The strongest country concentrations are United States, India, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 9 · 4%
$25-$49 9 · 4%
$50-$99 32 · 13%
$100-$199 57 · 23%
$200-$499 117 · 47%
$500+ 25 · 10%
Store currencies
USD 197 GBP 15 EUR 12 CAD 8 ZAR 4 AUD 3 AED 2 BRL 1

Among stores with pricing data, prices skew higher — the most common range is $200-$499, and the average listed price is $278. That's above the Shopify average of $204.

Popular apps

The most popular are Privy ‑ Email, SMS & Pop Ups, Klaviyo: Email Marketing & SMS, Loox: Product Reviews App & AI.

Social media platforms

Instagram (55%), Facebook (32%), TikTok (21%).

Instagram
55%
Facebook
32%
TikTok
21%
YouTube
14%
Twitter / X
8%
Pinterest
6%

Social media adoption is strong at 59%, and 2% of stores run Meta ad campaigns. That's 7 percentage points below the Shopify average of 66%.

Marketing & analytics tools

Google Analytics (14%), Google Tag Manager (6%), Facebook Pixel (3%).

Google Analytics
14%
Google Tag Manager
6%
Facebook Pixel
3%
Google Ads
2%
TikTok Pixel
2%
Pinterest Pixel
1%

Popular themes

The most used are Dawn, Debut, Ella.

Dawn 29% Debut 10% Ella 8% Horizon 7% Impulse 5% Motion 2% Atelier 2% Minimal 2%

Need store-level data?

Export emails, social profiles, and tech stacks for every store in this segment.

Start Free Trial

Representative stores

A varied sample — weighted by data completeness, refreshed daily

558 products $238 avg 117 ads
Apparel & Accessories wig human hair wig AfterShip Email Marketing,SMS Omnisend Email Marketing & SMS
KudzKustomz United Kingdom
6 products $492 avg
Apparel & Accessories wig hair extensions
170 products $975 avg
Apparel & Accessories Celebrations & Gifts Toys & Games cosplay costumes custom made O: Chat buttons & Contact Form
13 products $243 avg
Apparel & Accessories wig hair bundle
189 products $67 avg
Beauty & Cosmetics hair extensions hair products
77 products $314 avg
Beauty & Cosmetics hair glue wig
326 products $189 avg
Apparel & Accessories hair-extensions wig Hextom: Free Shipping Bar
57 products $329 avg
Beauty & Cosmetics lash hair Loox: Product Reviews App & AI Hextom: Quick Announcement Bar
PayPal United States
89 products $291 avg
Apparel & Accessories hair wig
Rooted In Grace United States
197 products $356 avg
Beauty & Cosmetics wig wig accessories
13 products $62 avg
Apparel & Accessories wig hair accessories
8 products $90 avg
Apparel & Accessories hair accessories wig

Want the full dataset?

Access complete store details — emails, phone numbers, social profiles, tech stack — and export unlimited data as CSV.

Start Free Trial

FAQ

How many Shopify Wig stores are there?

We currently track 250 active Shopify stores in the Wig segment.

Are Shopify Wig stores growing?

Yes. In the last 30 days, 18 new stores were indexed in the Wig segment, showing a 7% monthly growth rate.

What is the average product price in Shopify Wig stores?

Among stores with pricing data, the average listed price is about $278, with the most common pricing band at $200-$499.

What apps are most popular for Shopify Wig stores?

The top apps are Privy ‑ Email, SMS & Pop Ups, Klaviyo: Email Marketing & SMS, Loox: Product Reviews App & AI. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.