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Topic
Updated May 25, 2026
Shopify

165 Shopify Women underwear Stores: Stats & Market Data (2026)

165 active Shopify stores fall into the Women underwear segment, with 35 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Adult, Home & Garden. 64% maintain social media profiles — Instagram leads — and 11% run Meta ad campaigns.

64%
Social media
11%
Meta ads
59%
Contact info
Total Stores
165
Active Shopify stores
New (30d)
35
Newly added in the last 30 days
Avg. Products
336
Among 164 stores with catalog data
Avg. Price
$42
Among 160 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

34 17 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

35 new stores were added in the past 30 days — 21% of the total, making this one of the fastest-growing areas on the platform. This is below the Shopify average of 28%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 28 · 17%
10-49 45 · 27%
50-199 50 · 30%
200-999 28 · 17%
1k-4.9k 11 · 7%
5k+ 2 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
95% coverage
Adult
8% coverage
Home & Garden
2% coverage
Beauty & Cosmetics
1% coverage
Hardware
1% coverage
Celebrations & Gifts
1% coverage
Toys & Games
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 336 products per store. That's smaller than the Shopify average of 435. The strongest country concentrations are United States, India, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 69 · 43%
$25-$49 55 · 34%
$50-$99 23 · 14%
$100-$199 11 · 7%
$200-$499 1 · 1%
$500+ 1 · 1%
Store currencies
EUR 46 USD 41 INR 15 PKR 10 GBP 7 AUD 6 COP 4 ILS 4

Among stores with pricing data, the most common price range is Under $25. The average is higher at $42 because some stores price much higher, pulling it up. That's below the Shopify average of $217.

Popular apps

The most popular are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox.

Social media platforms

Instagram (58%), Facebook (46%), TikTok (25%).

Instagram
58%
Facebook
46%
TikTok
25%
YouTube
15%
Twitter / X
9%
Pinterest
8%
LinkedIn
3%

Social media adoption is strong at 64%, and 11% of stores run Meta ad campaigns. That's 6 percentage points above the Shopify average of 58%.

Marketing & analytics tools

Google Analytics (39%), Google Tag Manager (16%), Facebook Pixel (6%).

Google Analytics
39%
Google Tag Manager
16%
Facebook Pixel
6%
Google Ads
6%
TikTok Pixel
1%

Popular themes

The most used are Dawn, Horizon, Debut.

Dawn 19% Horizon 8% Debut 5% Shrine Pro 5% Ella 4% Impulse 4% Prestige 4% Symmetry 4%

Need store-level data?

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

69 products $6 avg 2 ads
Apparel & Accessories women underwear lingerie store Instafeed ‑ Instagram Feed Judge.me Product Reviews App
44 products $32 avg 2 ads
Apparel & Accessories women underwear lingerie store
YYCG UNDERWEAR United States
15 products $30 avg 2 ads
Apparel & Accessories men underwear women underwear Avada AI SEO Suite Optimizer Blockify Fraud Filter, Blocker
192 products $18 avg 2 ads
Apparel & Accessories women underwear sleepwear Klaviyo: Email Marketing & SMS Microsoft Clarity: AI Insights
414 products $24 avg
Apparel & Accessories women underwear lace bras
Opaak Germany
35 products $131 avg
Apparel & Accessories women underwear bras and briefs Consentmo GDPR Compliance Klaviyo: Email Marketing & SMS
Care Cove Pakistan
26 products $7 avg
Apparel & Accessories women nightwear lingerie set Judge.me Product Reviews App Releasit COD Form & Upsells
5 products $12 avg
Apparel & Accessories women underwear men underwear
120 products $36 avg 5 ads
Apparel & Accessories menstruation underwear dams swimwear
724 products $108 avg
Apparel & Accessories lingerie boutique women underwear Avada AI SEO Suite Optimizer Instafeed ‑ Instagram Feed
Luvando Netherlands
22 products $35 avg 1 ads
Apparel & Accessories push up bra lingerie
1,877 products $32 avg
Apparel & Accessories Hardware Home & Garden women underwear kitchen tools

Want the full dataset?

Access complete store details - emails, phone numbers, social profiles, tech stack - and export unlimited data as CSV.

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FAQ

How many Shopify Women underwear stores are there?

We currently track 165 active Shopify stores in the Women underwear segment.

Are Shopify Women underwear stores growing?

Yes. In the last 30 days, 35 new stores were indexed in the Women underwear segment, showing a 21% monthly growth rate.

What is the average product price in Shopify Women underwear stores?

Among stores with pricing data, the average listed price is about $42, with the most common pricing band at Under $25.

What apps are most popular for Shopify Women underwear stores?

The top apps are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.