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Topic
Updated June 8, 2026
Shopify

285 Shopify Yoga mat Stores: Stats & Market Data (2026)

285 active Shopify stores fall into the Yoga mat segment, with 61 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Sporting Goods, Home & Garden, Health. 58% maintain social media profiles — Instagram leads — and 7% run Meta ad campaigns.

58%
Social media
7%
Meta ads
49%
Contact info
Total Stores
285
Active Shopify stores
New (30d)
61
Newly added in the last 30 days
Avg. Products
111
Among 284 stores with catalog data
Avg. Price
$117
Among 284 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

70 35 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

61 new stores were added in the past 30 days — 21% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 58 · 20%
10-49 121 · 43%
50-199 76 · 27%
200-999 24 · 8%
1k-4.9k 5 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Sporting Goods
57% coverage
Home & Garden
27% coverage
Health
26% coverage
Apparel & Accessories
19% coverage
Arts & Entertainment
7% coverage
Beauty & Cosmetics
2% coverage
Toys & Games
2% coverage
Celebrations & Gifts
2% coverage
Electronics
1% coverage
Jewelry & Watches
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 111 because some stores carry much larger inventories. That's smaller than the Shopify average of 438. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 56 · 20%
$25-$49 105 · 37%
$50-$99 74 · 26%
$100-$199 36 · 13%
$200-$499 10 · 4%
$500+ 3 · 1%
Store currencies
USD 105 EUR 54 AUD 25 GBP 21 CAD 16 INR 10 ILS 6 ZAR 5

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $117 because some stores price much higher, pulling it up. That's below the Shopify average of $219.

Popular apps

The most popular are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox.

Social media platforms

Instagram (56%), Facebook (46%), YouTube (18%).

Instagram
56%
Facebook
46%
YouTube
18%
TikTok
16%
Twitter / X
9%
Pinterest
5%
LinkedIn
3%

Social media adoption is strong at 58%, and 7% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (34%), Google Tag Manager (9%), Google Ads (4%).

Google Analytics
34%
Google Tag Manager
9%
Google Ads
4%
Facebook Pixel
2%

Popular themes

The most used are Dawn, Horizon, Debut.

Dawn 19% Horizon 8% Debut 6% Trade 4% Impulse 2% Symmetry 2% Vessel 2% Craft 1%

Need store-level data?

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

51 products $35 avg 1 ads
Health Home & Garden yoga mat fitness headband
23 products $84 avg 2 ads
Arts & Entertainment Jewelry & Watches yoga mat poster AWIO Improved Contact Form Judge.me Product Reviews App
6 products $55 avg 3 ads
fitness equipment home workout Loox ‑ Product Reviews App Omnisend Email Marketing & SMS
58 products $38 avg 2 ads
Sporting Goods yoga mat resistance band FoxKit AIO Upsell Cross‑sell
36 products $24 avg 10 ads
Sporting Goods yoga mat exercise bike BUCKS Currency Converter PRO++ Judge.me Product Reviews App
56 products $102 avg
Sporting Goods mma training gear yoga mat Powerful Contact Form Builder Judge.me Product Reviews App
31 products $33 avg
Sporting Goods Apparel & Accessories yoga mat yoga set Klaviyo: Email Marketing & SMS
15 products $35 avg
Apparel & Accessories sustainable sandals yoga mat Fontify: Google & Custom Fonts Conzia Page Speed Booster
19 products $132 avg
Apparel & Accessories Home & Garden yoga accessories eco-friendly yoga gear Hextom: Free Shipping Bar
78 products $33 avg
Health Sporting Goods yoga mat foam roller Pop Convert ‑ Pop Ups, Banners
The Green Goods Co. United States
65 products $21 avg
Toys & Games Home & Garden Apparel & Accessories plant lover gifts funny plant shirts
PACT Bodycare United States
33 products $35 avg
Beauty & Cosmetics yoga mat bath and body Printful: Print on Demand

Want the full dataset?

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FAQ

How many Shopify Yoga mat stores are there?

We currently track 285 active Shopify stores in the Yoga mat segment.

Are Shopify Yoga mat stores growing?

Yes. In the last 30 days, 61 new stores were indexed in the Yoga mat segment, showing a 21% monthly growth rate.

What is the average product price in Shopify Yoga mat stores?

Among stores with pricing data, the average listed price is about $117, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Yoga mat stores?

The top apps are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.