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Topic
Updated June 8, 2026
Shopify

368 Shopify Yoga mats Stores: Stats & Market Data (2026)

368 active Shopify stores fall into the Yoga mats segment, with 75 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $50-$99 range. The leading categories are Apparel & Accessories, Sporting Goods, Home & Garden. 71% maintain social media profiles — Instagram leads — and 7% run Meta ad campaigns.

71%
Social media
7%
Meta ads
57%
Contact info
Total Stores
368
Active Shopify stores
New (30d)
75
Newly added in the last 30 days
Avg. Products
140
Among 366 stores with catalog data
Avg. Price
$76
Among 366 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

69 34 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

75 new stores were added in the past 30 days — 20% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 68 · 19%
10-49 139 · 38%
50-199 115 · 31%
200-999 35 · 10%
1k-4.9k 8 · 2%
5k+ 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
33% coverage
Sporting Goods
27% coverage
Home & Garden
23% coverage
Arts & Entertainment
22% coverage
Health
12% coverage
Beauty & Cosmetics
2% coverage
Celebrations & Gifts
1% coverage
Books & Literature
1% coverage
Electronics
1% coverage
Food & Beverages
0% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 140 because some stores carry much larger inventories. That's smaller than the Shopify average of 438. The strongest country concentrations are United States, Australia, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 40 · 11%
$25-$49 124 · 34%
$50-$99 144 · 39%
$100-$199 43 · 12%
$200-$499 12 · 3%
$500+ 3 · 1%
Store currencies
USD 155 EUR 54 AUD 43 GBP 34 CAD 15 INR 11 CLP 5 JPY 5

Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $76. That's below the Shopify average of $219.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox.

Social media platforms

Instagram (69%), Facebook (54%), YouTube (23%).

Instagram
69%
Facebook
54%
YouTube
23%
TikTok
17%
Pinterest
13%
Twitter / X
12%
LinkedIn
4%

Social media engagement is exceptionally high: 71% of stores maintain social profiles and 7% run Meta ads. That's 12 percentage points above the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (45%), Google Tag Manager (18%), Google Ads (9%).

Google Analytics
45%
Google Tag Manager
18%
Google Ads
9%
Facebook Pixel
3%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Debut, Horizon.

Dawn 22% Debut 5% Horizon 4% Prestige 3% Trade 3% Impulse 2% Motion 2% Refresh 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

Fytta Belgium
5 products $129 avg 2 ads
Sporting Goods fitness accessories yoga mats Pop Convert ‑ Pop Ups, Banners
514 products $42 avg 1 ads
Apparel & Accessories Beauty & Cosmetics yoga clothing yoga mats
11 products $68 avg 12 ads
yoga mats water-proof exercise mats Consentik GDPR Cookie Banner Judge.me Product Reviews App
61 products $194 avg 193 ads
Home & Garden yoga mats fitness equipment Awin ‑ Affiliate Marketing Hulk Contact Form Builder
57 products $11 avg 8 ads
Apparel & Accessories yoga accessories fitness equipment C‑EDD: Estimated Delivery Date Hulk Contact Form Builder
199 products $15 avg 20 ads
Sporting Goods Apparel & Accessories yoga mats yoga leggings Hulk Contact Form Builder Judge.me Product Reviews App
Kolsana United States
27 products $46 avg 11 ads
Animals & Pet Supplies dog toys pet supplies
25 products $139 avg
yoga mats exercise mats Shopify Inbox Sherpas: Smart SEO
5 products $68 avg
Apparel & Accessories yoga mats eco-conscious
839 products $67 avg
Arts & Entertainment yoga shop yoga mats Afterpay On‑Site Messaging Powerful Contact Form Builder
314 products $114 avg
Arts & Entertainment wall art yoga mats Afterpay On‑Site Messaging EComposer Landing Page Builder
181 products $12 avg
Apparel & Accessories beach accessories yoga mats Privy ‑ Email, SMS & Pop Ups

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FAQ

How many Shopify Yoga mats stores are there?

We currently track 368 active Shopify stores in the Yoga mats segment.

Are Shopify Yoga mats stores growing?

Yes. In the last 30 days, 75 new stores were indexed in the Yoga mats segment, showing a 20% monthly growth rate.

What is the average product price in Shopify Yoga mats stores?

Among stores with pricing data, the average listed price is about $76, with the most common pricing band at $50-$99.

What apps are most popular for Shopify Yoga mats stores?

The top apps are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.