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Wix country analytics
Country
Updated May 18, 2026
Wix

1,362 Wix Stores in Sweden: Stats & Trends (2026)

We track 1,362 active Wix stores in Sweden, with 391 newly added in the last 30 days (29% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Arts & Entertainment, Home & Garden, Apparel & Accessories. 73% maintain social media profiles — Instagram leads — and 0% run Meta ad campaigns.

73%
Social media
0%
Meta ads
76%
Contact info
Total Stores
1,362
Active Wix stores
New (30d)
391
Newly added in the last 30 days
Avg. Products
67
Among 1,357 stores with catalog data
Avg. Price
$441
Among 722 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

217 108 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

391 new stores were added in the past 30 days — 29% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 508 · 37%
10-49 572 · 42%
50-199 201 · 15%
200-999 64 · 5%
1k-4.9k 11 · 1%
5k+ 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Arts & Entertainment
18% coverage
Home & Garden
11% coverage
Apparel & Accessories
8% coverage
Beauty & Cosmetics
5% coverage
Education & Courses
4% coverage
Food & Beverages
4% coverage
Health
4% coverage
Jewelry & Watches
3% coverage
Celebrations & Gifts
2% coverage
Sporting Goods
2% coverage
Books & Literature
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 67 because some stores carry much larger inventories. The most popular store categories in this market are Arts & Entertainment, Home & Garden, Apparel & Accessories.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 245 · 34%
$25-$49 143 · 20%
$50-$99 110 · 15%
$100-$199 75 · 10%
$200-$499 78 · 11%
$500+ 71 · 10%
Store currencies
SEK 1,163 EUR 78 USD 28 GBP 5 AUD 1 CAD 1 HRK 1 HUF 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $441 because some stores price much higher, pulling it up. That's above the Wix average of $366.

Social media platforms

Instagram (65%), Facebook (48%), LinkedIn (12%).

Instagram
65%
Facebook
48%
LinkedIn
12%
YouTube
12%
TikTok
8%
Twitter / X
4%
Pinterest
2%

Social media engagement is exceptionally high: 73% of stores maintain social profiles and 0% run Meta ads.

Marketing & analytics tools

Google Analytics (3%), Google Tag Manager (3%), Google Ads (2%).

Google Analytics
3%
Google Tag Manager
3%
Google Ads
2%
Facebook Pixel
1%
Pinterest Pixel
0%
TikTok Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

9 products $30 avg
51 products $213 avg
Arts & Entertainment buy art online original paintings
120 products $37 avg
Home & Garden advent candles double advent candle
5 products $263 avg
Home & Garden garden design consultation landscape planning services
8 products $72 avg
Arts & Entertainment bráulio amado hoodie bráulio amado t shirt
17 products $154 avg
Home & Garden paint supplies home decor
134 products $974 avg
Furniture custom furniture natural materials
69 products $16 avg
Arts & Entertainment nature photography animal photos
83 products $8 avg
Arts & Entertainment yarn patterns
39 products $59 avg
Antiques & Collectibles vintage fashion retro clothing
33 products $2481 avg
Home & Garden home decor home accessories

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FAQ

How many Wix stores are in Sweden?

Our database tracks 1,362 active Wix stores in Sweden.

How fast is the Sweden Wix market growing?

In the past 30 days, 391 new Wix stores were indexed in Sweden, reflecting a 29% monthly growth rate.

What is the average catalog size for Sweden Wix stores?

Among Wix stores in Sweden with catalog data, the average is about 67 products. The most common catalog size range is 10-49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.