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Topic
Updated Apr 27, 2026
WooCommerce

141 WooCommerce Lip gloss Stores: Stats & Market Data (2026)

141 active WooCommerce stores fall into the Lip gloss segment, with 23 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Apparel & Accessories, Baby & Kids. 61% maintain social media profiles — Instagram leads — and 3% run Meta ad campaigns.

61%
Social media
3%
Meta ads
62%
Contact info
Total Stores
141
Active WooCommerce stores
New (30d)
23
Newly added in the last 30 days
Avg. Products
238
Among 141 stores with catalog data
Avg. Price
$89
Among 137 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

22 11 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

23 new stores were added in the past 30 days — 16% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 25%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 35 · 25%
10-49 48 · 34%
50-199 36 · 26%
200-999 15 · 11%
1k-4.9k 6 · 4%
5k+ 1 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
99% coverage
Apparel & Accessories
2% coverage
Baby & Kids
1% coverage
Home & Garden
1% coverage
Toys & Games
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 238 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,088. The strongest country concentrations are India, Brazil, Egypt.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 105 · 77%
$25-$49 19 · 14%
$50-$99 8 · 6%
$100-$199 2 · 1%
$200-$499 1 · 1%
$500+ 2 · 1%
Store currencies
USD 56 EUR 15 EGP 8 PKR 7 BRL 6 INR 6 AUD 4 NGN 4

Among stores with pricing data, the most common price range is Under $25. The average is higher at $89 because some stores price much higher, pulling it up. That's below the WooCommerce average of $419.

Social media platforms

Instagram (50%), Facebook (50%), TikTok (18%).

Instagram
50%
Facebook
50%
TikTok
18%
YouTube
11%
Twitter / X
8%
Pinterest
4%
LinkedIn
2%

Social media adoption is strong at 61%, and 3% of stores run Meta ad campaigns.

Marketing & analytics tools

Facebook Pixel (23%), Google Tag Manager (12%), Google Analytics (11%).

Facebook Pixel
23%
Google Tag Manager
12%
Google Analytics
11%
TikTok Pixel
6%
Google Ads
6%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

19 products $8 avg
Beauty & Cosmetics lipstick lip balm
202 products $7 avg
Beauty & Cosmetics lip gloss face makeup
953 products $7 avg
Beauty & Cosmetics nail polish lip gloss
412 products $14 avg
Beauty & Cosmetics eyelash lift lip gloss
73 products $11 avg
Beauty & Cosmetics cosmetics beauty products
5 products $16 avg
Beauty & Cosmetics lip gloss beauty products
137 products $323 avg 4 ads
Baby & Kids Beauty & Cosmetics baby gear lip balm
127 products $27 avg
Beauty & Cosmetics waterproof makeup long-lasting beauty
73 products $40 avg
Beauty & Cosmetics perfumes body oil
27 products $5 avg
Beauty & Cosmetics lip gloss beauty products
8 products $6 avg 1 ads
Beauty & Cosmetics lip gloss lip liner
19 products $66 avg
Beauty & Cosmetics luxury skincare face masks

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FAQ

How many WooCommerce Lip gloss stores are there?

We currently track 141 active WooCommerce stores in the Lip gloss segment.

Are WooCommerce Lip gloss stores growing?

Yes. In the last 30 days, 23 new stores were indexed in the Lip gloss segment, showing a 16% monthly growth rate.

What is the average product price in WooCommerce Lip gloss stores?

Among stores with pricing data, the average listed price is about $89, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.