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Topic
Updated May 25, 2026
WooCommerce

699 WooCommerce Men's grooming Stores: Stats & Market Data (2026)

699 active WooCommerce stores fall into the Men's grooming segment, with 164 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Apparel & Accessories, Health. 54% maintain social media profiles — Instagram leads — and 3% run Meta ad campaigns.

54%
Social media
3%
Meta ads
56%
Contact info
Total Stores
699
Active WooCommerce stores
New (30d)
164
Newly added in the last 30 days
Avg. Products
966
Among 699 stores with catalog data
Avg. Price
$38
Among 667 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

154 77 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

164 new stores were added in the past 30 days — 23% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 43%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 151 · 22%
10-49 259 · 37%
50-199 167 · 24%
200-999 71 · 10%
1k-4.9k 27 · 4%
5k+ 24 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
91% coverage
Apparel & Accessories
9% coverage
Health
4% coverage
Home & Garden
1% coverage
Adult
1% coverage
Celebrations & Gifts
1% coverage
Baby & Kids 3 Electronics 3 Animals & Pet Supplies 2 Food & Beverages 2 General Merchandise 2

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 966 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,495. The strongest country concentrations are United Kingdom, Netherlands, Bangladesh.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 408 · 61%
$25-$49 164 · 25%
$50-$99 62 · 9%
$100-$199 16 · 2%
$200-$499 12 · 2%
$500+ 5 · 1%
Store currencies
USD 225 EUR 176 GBP 40 CAD 18 BDT 17 INR 16 AUD 15 PKR 14

Among stores with pricing data, the most common price range is Under $25. The average is higher at $38 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Instagram (47%), Facebook (45%), YouTube (12%).

Instagram
47%
Facebook
45%
YouTube
12%
TikTok
11%
Twitter / X
10%
LinkedIn
4%
Pinterest
2%

Social media adoption is strong at 54%, and 3% of stores run Meta ad campaigns. That's 10 percentage points above the WooCommerce average of 44%.

Marketing & analytics tools

Google Analytics (26%), Google Tag Manager (21%), Facebook Pixel (20%).

Google Analytics
26%
Google Tag Manager
21%
Facebook Pixel
20%
Google Ads
12%
TikTok Pixel
3%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

1,254 products $56 avg 4 ads
Beauty & Cosmetics barber supplies men's grooming
8 products $23 avg 3 ads
Beauty & Cosmetics Health grooming products men's grooming
30 products $39 avg 3 ads
Beauty & Cosmetics men's grooming men's skincare
26 products $19 avg
Beauty & Cosmetics shampoo body mist
188 products $33 avg
Beauty & Cosmetics natural beauty products organic skincare
97 products $37 avg
Beauty & Cosmetics men's grooming beard care
Home - Sword Edge United Kingdom
167 products $34 avg
Beauty & Cosmetics men's grooming barber supplies
2,021 products $14 avg
Beauty & Cosmetics men's grooming men's fragrances
11 products $20 avg
Beauty & Cosmetics men's grooming barber shop
132 products $28 avg
Beauty & Cosmetics hair shampoo hair color
68 products $22 avg
Beauty & Cosmetics grooming supplies shaving products
6 products $63 avg
Beauty & Cosmetics men's skincare men's grooming

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FAQ

How many WooCommerce Men's grooming stores are there?

We currently track 699 active WooCommerce stores in the Men's grooming segment.

Are WooCommerce Men's grooming stores growing?

Yes. In the last 30 days, 164 new stores were indexed in the Men's grooming segment, showing a 23% monthly growth rate.

What is the average product price in WooCommerce Men's grooming stores?

Among stores with pricing data, the average listed price is about $38, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.