18.2K Shopify Stores Using Google & YouTube: Usage Stats & Trends (2026)
18,209 Shopify stores currently use Google & YouTube, with 2,862 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Home & Garden, Beauty & Cosmetics. 73% maintain social media profiles — Instagram leads — and 12% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
2,862 new stores were added in the past 30 days — 16% of the total, making this one of the fastest-growing areas on the platform. This is below the Shopify average of 20%.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 751 because some stores carry much larger inventories. That's larger than the Shopify average of 428. The strongest country concentrations are United States, India, United Kingdom.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, the most common price range is $25-$49. The average is higher at $187 because some stores price much higher, pulling it up. That's below the Shopify average of $219.
Popular apps
The most popular are Judge.me Product Reviews App, Shopify Inbox, Klaviyo: Email Marketing & SMS.
Marketing & analytics tools
Google Analytics (70%), Google Tag Manager (12%), Google Ads (4%).
Popular themes
The most used are Dawn, Horizon, Prestige.
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Start Free TrialRepresentative stores
A varied sample - weighted by data completeness, refreshed daily
B&S ‑ Announcement Bar
Google & YouTube
GemPages Landing Page Builder
Google & YouTube
Powerful Contact Form Builder
Frequently Bought Together CBB
Avada AI SEO Image Optimizer
Google & YouTube
EComposer Landing Page Builder
Releasit COD Fee & Partial Pay
Google & YouTube
CK: Abandoned cart on WhatsApp
Google & YouTube
Google & YouTube
Shopify Inbox
Google & YouTube
Judge.me Product Reviews App
Google & YouTube
Judge.me Product Reviews App
Google & YouTube
Microsoft Clarity: AI Insights
Google & YouTube
Shopify Inbox
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Start Free TrialFAQ
How many Shopify stores currently use Google & YouTube?
Our database tracks 18,209 active Shopify stores using Google & YouTube.
How fast is Google & YouTube adoption growing?
In the last 30 days, 2,862 new stores were found using Google & YouTube, showing a 16% monthly growth in adoption.
What is the average catalog size for stores using Google & YouTube?
Among Shopify stores using Google & YouTube with catalog data, the average is around 751 products, with most falling in the 10-49 range.
What other apps do Google & YouTube users typically install?
The top apps are Judge.me Product Reviews App, Shopify Inbox, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Instagram (69%), Facebook (53%), TikTok (31%).
Social media engagement is exceptionally high: 73% of stores maintain social profiles and 12% run Meta ads. That's 15 percentage points above the Shopify average of 58%.