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Updated Apr 27, 2026
Shopify

2,925 Shopify Stores Using Wishlist Hero: Usage Stats & Trends (2026)

2,925 Shopify stores currently use Wishlist Hero, with 104 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Jewelry & Watches, Home & Garden. 87% maintain social media profiles — Instagram leads — and 11% run Meta ad campaigns.

87%
Social media
11%
Meta ads
69%
Contact info
Total Stores
2,925
Active Shopify stores
New (30d)
104
Newly added in the last 30 days
Avg. Products
1,460
Among 2,894 stores with catalog data
Avg. Price
$289
Among 2,894 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

103 51 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

104 new stores were added in the past 30 days (4% of the total). Growth has slowed, but new stores are still opening. This is below the Shopify average of 17%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 52 · 2%
10-49 284 · 10%
50-199 673 · 23%
200-999 1,117 · 39%
1k-4.9k 576 · 20%
5k+ 192 · 7%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
37% coverage
Jewelry & Watches
12% coverage
Home & Garden
12% coverage
Arts & Entertainment
10% coverage
Beauty & Cosmetics
10% coverage
Celebrations & Gifts
4% coverage
Food & Beverages
4% coverage
Toys & Games
4% coverage
Baby & Kids
3% coverage
Electronics
2% coverage
Books & Literature
2% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 1,460 products per store. That's larger than the Shopify average of 447. The strongest country concentrations are United States, India, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 826 · 29%
$25-$49 661 · 23%
$50-$99 549 · 19%
$100-$199 361 · 12%
$200-$499 250 · 9%
$500+ 247 · 9%
Store currencies
USD 966 EUR 564 INR 280 GBP 234 CAD 154 JPY 151 AUD 146 MXN 55

Among stores with pricing data, the most common price range is Under $25. The average is higher at $289 because some stores price much higher, pulling it up. That's above the Shopify average of $212.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Smile: Loyalty Program Rewards, Hextom: Free Shipping Bar.

Social media platforms

Instagram (84%), Facebook (74%), YouTube (28%).

Instagram
84%
Facebook
74%
YouTube
28%
TikTok
23%
Twitter / X
17%
Pinterest
14%
LinkedIn
6%

Social media engagement is exceptionally high: 87% of stores maintain social profiles and 11% run Meta ads. That's 26 percentage points above the Shopify average of 61%.

Marketing & analytics tools

Google Analytics (59%), Google Tag Manager (22%), Google Ads (9%).

Google Analytics
59%
Google Tag Manager
22%
Google Ads
9%
Facebook Pixel
5%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Impulse, Prestige.

Dawn 18% Impulse 8% Prestige 8% Debut 7% Symmetry 3% Warehouse 2% Broadcast 2% Empire 2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

351 products $144 avg 3 ads
Jewelry & Watches jewelry accessories Wishlist Hero
4,362 products $135 avg 1 ads
Apparel & Accessories women's shoes handbags Weglot: AI & Human Translate Wishlist Hero
18 products $4 avg 1 ads
Beauty & Cosmetics haircare beauty products UpPromote Affiliate Marketing AfterShip Product Reviews
789 products $60 avg 1 ads
Furniture Home & Garden tropical furniture rattan furniture Wishlist Hero
1,119 products $442 avg 7 ads
Jewelry & Watches artificial jewelry bridal jewelry Wishlist Hero
213 products $197 avg 13 ads
Sporting Goods Apparel & Accessories hiking shoes trekking boots Wishlist Hero
539 products $100 avg 5 ads
Home & Garden home decor bed linen Klaviyo: Email Marketing & SMS Wishlist Hero
892 products $14 avg 1 ads
Apparel & Accessories women's clothing online shopping Loox ‑ Product Reviews App Wishlist Hero
124 products $4 avg 32 ads
Beauty & Cosmetics Health healthcare wellness Wishlist Hero
111 products $519 avg 30 ads
Home & Garden luxury candles fragranced candles Bundler ‑ Product Bundles App Wishlist Hero
17 products $36 avg 2 ads
Animals & Pet Supplies dog toys pet supplies Stamped Reviews & Loyalty Wishlist Hero
649 products $23 avg 2 ads
Home & Garden garden decor indoor furniture LayoutHub ‑ Easy Page Builder Wishlist Hero

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FAQ

How many Shopify stores currently use Wishlist Hero?

Our database tracks 2,925 active Shopify stores using Wishlist Hero.

How fast is Wishlist Hero adoption growing?

In the last 30 days, 104 new stores were found using Wishlist Hero, showing a 4% monthly growth in adoption.

What is the average catalog size for stores using Wishlist Hero?

Among Shopify stores using Wishlist Hero with catalog data, the average is around 1,460 products, with most falling in the 200-999 range.

What other apps do Wishlist Hero users typically install?

The top apps are Klaviyo: Email Marketing & SMS, Smile: Loyalty Program Rewards, Hextom: Free Shipping Bar. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.