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Updated May 18, 2026
Shopify

6,191 Shopify Stores Using Wishlist Hero: Usage Stats & Trends (2026)

6,191 Shopify stores currently use Wishlist Hero, with 1,200 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Home & Garden, Jewelry & Watches. 88% maintain social media profiles — Instagram leads — and 12% run Meta ad campaigns.

88%
Social media
12%
Meta ads
71%
Contact info
Total Stores
6,191
Active Shopify stores
New (30d)
1,200
Newly added in the last 30 days
Avg. Products
1,303
Among 6,134 stores with catalog data
Avg. Price
$255
Among 6,112 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

719 359 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

1,200 new stores were added in the past 30 days — 19% of the total, making this one of the fastest-growing areas on the platform. This is below the Shopify average of 35%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 163 · 3%
10-49 747 · 12%
50-199 1,555 · 25%
200-999 2,199 · 36%
1k-4.9k 1,109 · 18%
5k+ 361 · 6%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
38% coverage
Home & Garden
12% coverage
Jewelry & Watches
11% coverage
Beauty & Cosmetics
8% coverage
Arts & Entertainment
8% coverage
Food & Beverages
4% coverage
Celebrations & Gifts
4% coverage
Toys & Games
3% coverage
Baby & Kids
3% coverage
Electronics
2% coverage
Health
2% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 1,303 products per store. That's larger than the Shopify average of 440. The strongest country concentrations are United States, India, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,802 · 29%
$25-$49 1,344 · 22%
$50-$99 1,162 · 19%
$100-$199 751 · 12%
$200-$499 518 · 8%
$500+ 535 · 9%
Store currencies
USD 1,813 EUR 1,315 INR 911 GBP 443 AUD 301 JPY 297 CAD 237 MXN 90

Among stores with pricing data, the most common price range is Under $25. The average is higher at $255 because some stores price much higher, pulling it up. That's above the Shopify average of $217.

Popular apps

The most popular are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox.

Social media platforms

Instagram (86%), Facebook (70%), YouTube (28%).

Instagram
86%
Facebook
70%
YouTube
28%
TikTok
26%
Twitter / X
14%
Pinterest
13%
LinkedIn
7%

Social media engagement is exceptionally high: 88% of stores maintain social profiles and 12% run Meta ads. That's 29 percentage points above the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (61%), Google Tag Manager (22%), Google Ads (8%).

Google Analytics
61%
Google Tag Manager
22%
Google Ads
8%
Facebook Pixel
5%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Prestige, Impulse.

Dawn 24% Prestige 7% Impulse 6% Debut 3% Broadcast 3% Symmetry 2% Horizon 2% Craft 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

803 products $40 avg 51 ads
Apparel & Accessories gym wear sportswear BM: Country blocker IP blocker FBP: Fast Bundle & Upsell
Revelry Thread Co United States
332 products $43 avg 1 ads
Apparel & Accessories women's fashion clothing store Hextom: Quick Announcement Bar Wishlist Hero
1,341 products $244 avg 9 ads
Home & Garden wall art home decor Bundler ‑ Product Bundles App Loox ‑ Product Reviews App
995 products $737 avg 18 ads
Apparel & Accessories Wedding indian ethnic wear bridal couture B: WhatsApp Chat, Abandon Cart Blockify Fraud Filter, Blocker
116 products $30 avg 26 ads
Apparel & Accessories mens shoes loafers shoes Wishlist Hero
28 products $88 avg 1 ads
Home & Garden linen cushion Judge.me Product Reviews App Wishlist Hero
1,200 products $41 avg 10 ads
Baby & Kids baby products kids essentials Shopify Inbox Judge.me Product Reviews App
165 products $32 avg 1 ads
Apparel & Accessories fashion women's clothing Shopify Inbox Judge.me Product Reviews App
657 products $226 avg 7 ads
Apparel & Accessories indian clothing contemporary fashion Wishlist Hero
439 products $151 avg 1 ads
Apparel & Accessories casual fashion denim Amp Back in Stock | PreOrder Smart Product Filter & Search
850 products $86 avg 6 ads
Baby & Kids Apparel & Accessories kids fashion children's clothing Afterpay On‑Site Messaging BM: Country blocker IP blocker
3,980 products $49 avg 6 ads
Apparel & Accessories women's clothing boutique Infinite Product Options Instafeed ‑ Instagram Feed

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FAQ

How many Shopify stores currently use Wishlist Hero?

Our database tracks 6,191 active Shopify stores using Wishlist Hero.

How fast is Wishlist Hero adoption growing?

In the last 30 days, 1,200 new stores were found using Wishlist Hero, showing a 19% monthly growth in adoption.

What is the average catalog size for stores using Wishlist Hero?

Among Shopify stores using Wishlist Hero with catalog data, the average is around 1,303 products, with most falling in the 200-999 range.

What other apps do Wishlist Hero users typically install?

The top apps are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.