1,387 Shopify Stores Using Wrapped: Gift Wrap & Messages: Usage Stats & Trends (2026)
1,387 Shopify stores currently use Wrapped: Gift Wrap & Messages, with 246 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Home & Garden, Celebrations & Gifts. 91% maintain social media profiles — Instagram leads — and 15% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
246 new stores were added in the past 30 days — 18% of the total, making this one of the fastest-growing areas on the platform. This is below the Shopify average of 35%.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Among stores with catalog data, the 200-999 product range is most common. The average is 1,013 products per store. That's larger than the Shopify average of 440. The strongest country concentrations are United States, United Kingdom, Australia.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, the most common price range is $25-$49. The average is higher at $189 because some stores price much higher, pulling it up. That's below the Shopify average of $217.
Popular apps
The most popular are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox.
Marketing & analytics tools
Google Analytics (68%), Google Tag Manager (23%), Google Ads (7%).
Popular themes
The most used are Dawn, Prestige, Impulse.
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Start Free TrialRepresentative stores
A varied sample - weighted by data completeness, refreshed daily
Kiwi Size Chart & Recommender
Klaviyo: Email Marketing & SMS
Blockify Fraud Filter, Blocker
Infinite Product Options
Wiser AI ‑ Upsell & Cross Sell
Webrex: AI SEO Schema & FAQS
Geolocation Redirects Geo:Pro
Consentmo GDPR Compliance
Klaviyo: Email Marketing & SMS
Wrapped: Gift Wrap & Messages
Klaviyo: Email Marketing & SMS
Loox ‑ Product Reviews App
Judge.me Product Reviews App
Microsoft Clarity: AI Insights
UpPromote Affiliate Marketing
Instafeed ‑ Instagram Feed
UpPromote Affiliate Marketing
AfterShip Referral & Affiliate
Wrapped: Gift Wrap & Messages
Afterpay On‑Site Messaging
Analyzify (GA4 & Ads Tracking)
UpPromote Affiliate Marketing
Infinite Product Options
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Start Free TrialFAQ
How many Shopify stores currently use Wrapped: Gift Wrap & Messages?
Our database tracks 1,387 active Shopify stores using Wrapped: Gift Wrap & Messages.
How fast is Wrapped: Gift Wrap & Messages adoption growing?
In the last 30 days, 246 new stores were found using Wrapped: Gift Wrap & Messages, showing a 18% monthly growth in adoption.
What is the average catalog size for stores using Wrapped: Gift Wrap & Messages?
Among Shopify stores using Wrapped: Gift Wrap & Messages with catalog data, the average is around 1,013 products, with most falling in the 200-999 range.
What other apps do Wrapped: Gift Wrap & Messages users typically install?
The top apps are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Instagram (90%), Facebook (70%), TikTok (31%).
Social media engagement is exceptionally high: 91% of stores maintain social profiles and 15% run Meta ads. That's 32 percentage points above the Shopify average of 59%.