83 Shopify Custom awards Stores: Stats & Market Data (2026)
83 active Shopify stores fall into the Custom awards segment, with 27 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the Under $25 range. The leading categories are Celebrations & Gifts, Arts & Entertainment, Sporting Goods. 67% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
27 new stores were added in the past 30 days — 33% of the total, making this one of the fastest-growing areas on the platform. This is above the Shopify average of 28%.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Among stores with catalog data, the 200-999 product range is most common. The average is 495 products per store. That's larger than the Shopify average of 436. The strongest country concentrations are United States, United Kingdom, India.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, the most common price range is Under $25. The average is higher at $78 because some stores price much higher, pulling it up. That's below the Shopify average of $216.
Popular apps
The most popular are Infinite Product Options, Variant Option Product Options, Pop Convert ‑ Pop Ups, Banners.
Marketing & analytics tools
Google Analytics (42%), Google Tag Manager (13%), Facebook Pixel (6%).
Popular themes
The most used are Dawn, Debut, Warehouse.
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A varied sample - weighted by data completeness, refreshed daily
Klaviyo: Email Marketing & SMS
Infinite Product Options
Omnisend Email Marketing & SMS
Pop Convert ‑ Pop Ups, Banners
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Start Free TrialFAQ
How many Shopify Custom awards stores are there?
We currently track 83 active Shopify stores in the Custom awards segment.
Are Shopify Custom awards stores growing?
Yes. In the last 30 days, 27 new stores were indexed in the Custom awards segment, showing a 33% monthly growth rate.
What is the average product price in Shopify Custom awards stores?
Among stores with pricing data, the average listed price is about $78, with the most common pricing band at Under $25.
What apps are most popular for Shopify Custom awards stores?
The top apps are Infinite Product Options, Variant Option Product Options, Pop Convert ‑ Pop Ups, Banners. The complete ranked list is in the Popular Apps section on this page.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Facebook (61%), Instagram (57%), YouTube (22%).
Social media adoption is strong at 67%, and 1% of stores run Meta ad campaigns. That's 9 percentage points above the Shopify average of 58%.