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Topic
Updated May 25, 2026
Shopify

297 Shopify Equestrian apparel Stores: Stats & Market Data (2026)

297 active Shopify stores fall into the Equestrian apparel segment, with 67 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $50-$99 range. The leading categories are Apparel & Accessories, Animals & Pet Supplies, Sporting Goods. 79% maintain social media profiles — Instagram leads — and 11% run Meta ad campaigns.

79%
Social media
11%
Meta ads
60%
Contact info
Total Stores
297
Active Shopify stores
New (30d)
67
Newly added in the last 30 days
Avg. Products
550
Among 295 stores with catalog data
Avg. Price
$111
Among 296 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

64 32 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

67 new stores were added in the past 30 days — 23% of the total, making this one of the fastest-growing areas on the platform. This is below the Shopify average of 27%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 19 · 6%
10-49 94 · 32%
50-199 88 · 30%
200-999 58 · 20%
1k-4.9k 31 · 11%
5k+ 5 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
91% coverage
Animals & Pet Supplies
17% coverage
Sporting Goods
15% coverage
Celebrations & Gifts
4% coverage
Home & Garden
3% coverage
Arts & Entertainment
1% coverage
Baby & Kids
1% coverage
Health
1% coverage
Toys & Games
1% coverage
Beauty & Cosmetics 1 Books & Literature 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 550 because some stores carry much larger inventories. That's larger than the Shopify average of 435. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 9 · 3%
$25-$49 66 · 22%
$50-$99 123 · 42%
$100-$199 60 · 20%
$200-$499 32 · 11%
$500+ 6 · 2%
Store currencies
USD 127 EUR 51 GBP 39 AUD 31 CAD 19 NZD 8 SEK 6 ZAR 4

Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $111. That's below the Shopify average of $217.

Popular apps

The most popular are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox.

Social media platforms

Instagram (72%), Facebook (63%), TikTok (24%).

Instagram
72%
Facebook
63%
TikTok
24%
YouTube
11%
Pinterest
11%
Twitter / X
9%
LinkedIn
1%

Social media engagement is exceptionally high: 79% of stores maintain social profiles and 11% run Meta ads. That's 21 percentage points above the Shopify average of 58%.

Marketing & analytics tools

Google Analytics (46%), Google Tag Manager (8%), Google Ads (6%).

Google Analytics
46%
Google Tag Manager
8%
Google Ads
6%
Facebook Pixel
1%
TikTok Pixel
0%

Popular themes

The most used are Dawn, Horizon, Pipeline.

Dawn 22% Horizon 6% Pipeline 5% Impulse 4% Debut 4% Prestige 3% Craft 3% Turbo 3%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

3,163 products $496 avg 8 ads
Apparel & Accessories equestrian apparel riding breeches Smile: Loyalty Program Rewards
1,381 products $40 avg 1 ads
Apparel & Accessories horse riding gear equestrian apparel
26 products $57 avg 7 ads
Apparel & Accessories riding leggings riding tights Kiwi Size Chart & Recommender Smile: Loyalty Program Rewards
IF BRANDED United States
50 products $69 avg 1 ads
Apparel & Accessories western shirts show shirts
Kastel Denmark US United States
211 products $96 avg 1 ads
Apparel & Accessories athletic apparel sportswear Adoric Popup & Email Popups UpPromote Affiliate Marketing
Cavaletti Australia
201 products $240 avg
Apparel & Accessories equestrian apparel italian fashion
85 products $43 avg
Apparel & Accessories Arts & Entertainment Home & Garden horse lovers equestrian apparel Printful: Print on Demand
16 products $94 avg
Apparel & Accessories equestrian apparel riding pants Judge.me Product Reviews App Klaviyo: Email Marketing & SMS
2,254 products $32 avg
Apparel & Accessories Toys & Games equestrian store horse riding gear Sesami Booking App
22 products $36 avg
Apparel & Accessories equestrian apparel riding pants Loox ‑ Product Reviews App PageFly Landing Page Builder
42 products $69 avg
Apparel & Accessories equestrian apparel riding leggings Kiwi Size Chart & Recommender Seers Ai GDPR Cookie Banner
204 products $166 avg 4 ads
Animals & Pet Supplies Apparel & Accessories horse tack equestrian apparel UpPromote Affiliate Marketing Fly Bundles Quantity Breaks

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FAQ

How many Shopify Equestrian apparel stores are there?

We currently track 297 active Shopify stores in the Equestrian apparel segment.

Are Shopify Equestrian apparel stores growing?

Yes. In the last 30 days, 67 new stores were indexed in the Equestrian apparel segment, showing a 23% monthly growth rate.

What is the average product price in Shopify Equestrian apparel stores?

Among stores with pricing data, the average listed price is about $111, with the most common pricing band at $50-$99.

What apps are most popular for Shopify Equestrian apparel stores?

The top apps are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.