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Shopify topic analytics
Topic
Updated May 25, 2026
Shopify

123 Shopify Menstrual underwear Stores: Stats & Market Data (2026)

123 active Shopify stores fall into the Menstrual underwear segment, with 9 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Adult, Beauty & Cosmetics. 72% maintain social media profiles — Instagram leads — and 12% run Meta ad campaigns.

72%
Social media
12%
Meta ads
67%
Contact info
Total Stores
123
Active Shopify stores
New (30d)
9
Newly added in the last 30 days
Avg. Products
57
Among 121 stores with catalog data
Avg. Price
$45
Among 120 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

9 4 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

9 new stores were added in the past 30 days (7% of the total), showing steady growth. This is below the Shopify average of 27%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 31 · 26%
10-49 50 · 41%
50-199 36 · 30%
200-999 3 · 2%
1k-4.9k 1 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
67% coverage
Adult
29% coverage
Beauty & Cosmetics
4% coverage
Health
3% coverage
Celebrations & Gifts
2% coverage
Baby & Kids
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 57 because some stores carry much larger inventories. That's smaller than the Shopify average of 435. The strongest country concentrations are France, United States, Spain.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 18 · 15%
$25-$49 56 · 47%
$50-$99 43 · 36%
$100-$199 3 · 2%
Store currencies
EUR 64 USD 7 CAD 6 MXN 6 CZK 5 CLP 4 PLN 4 AUD 3

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $45 because some stores price much higher, pulling it up. That's below the Shopify average of $217.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Loox ‑ Product Reviews App.

Social media platforms

Instagram (71%), Facebook (57%), TikTok (35%).

Instagram
71%
Facebook
57%
TikTok
35%
YouTube
18%
LinkedIn
6%
Pinterest
2%
Twitter / X
1%

Social media engagement is exceptionally high: 72% of stores maintain social profiles and 12% run Meta ads. That's 14 percentage points above the Shopify average of 58%.

Marketing & analytics tools

Google Analytics (55%), Google Tag Manager (28%), Google Ads (13%).

Google Analytics
55%
Google Tag Manager
28%
Google Ads
13%
Facebook Pixel
7%
TikTok Pixel
7%

Popular themes

The most used are Dawn, Horizon, Sense.

Dawn 22% Horizon 7% Sense 7% Debut 4% Pipeline 4% Shrine Pro 4% Broadcast 3% Prestige 3%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

59 products $52 avg 14 ads
Apparel & Accessories menstruatieondergoed menstrual underwear Consentmo GDPR Compliance Gorgias: AI, Helpdesk & Chat
173 products $45 avg
Adult menstrual underwear absorvente biquini Instafeed ‑ Instagram Feed
64 products $32 avg
Apparel & Accessories menstrual underwear reusable menstrual products Consentmo GDPR Compliance Judge.me Product Reviews App
33 products $27 avg
Baby & Kids menstrual underwear reusable menstrual products Covet Instagram Feed & Reviews Klaviyo: Email Marketing & SMS
8 products $31 avg
Adult menstrual underwear sustainable materials Klaviyo: Email Marketing & SMS
277 products $47 avg
Apparel & Accessories menstrual underwear period panties AfterShip Email Marketing,SMS BF Size Charts & Size Guide
6 products $58 avg
Apparel & Accessories menstrual underwear period underwear Lucky Orange Heatmaps & Replay Conversion Bear Trust Badges
16 products $82 avg
Apparel & Accessories menstrual underwear eco-friendly UpPromote Affiliate Marketing Bundler ‑ Product Bundles App
Lunã Netherlands
41 products $47 avg
Apparel & Accessories period underwear menstrual underwear Loox ‑ Product Reviews App
56 products $30 avg
Adult menstrual underwear period panties UpPromote Affiliate Marketing Bundler ‑ Product Bundles App
27 products $70 avg
Apparel & Accessories Beauty & Cosmetics menstrual underwear period care Pop Convert ‑ Pop Ups, Banners
92 products $4 avg
Apparel & Accessories Beauty & Cosmetics women's care period products Tapita AI SEO Optimizer, Speed Judge.me Product Reviews App

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FAQ

How many Shopify Menstrual underwear stores are there?

We currently track 123 active Shopify stores in the Menstrual underwear segment.

Are Shopify Menstrual underwear stores growing?

Yes. In the last 30 days, 9 new stores were indexed in the Menstrual underwear segment, showing a 7% monthly growth rate.

What is the average product price in Shopify Menstrual underwear stores?

Among stores with pricing data, the average listed price is about $45, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Menstrual underwear stores?

The top apps are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Loox ‑ Product Reviews App. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.