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Updated July 20, 2026
Shopify

13.2K Shopify Stores in Belgium: Stats & Trends (2026)

We track 13,199 active Shopify stores in Belgium, with 1,945 newly added in the last 30 days (15% of the current base). Among stores with catalog data, the most common product count range is 1-9, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Home & Garden, Food & Beverages. 58% maintain social media profiles — Instagram leads — and 3% run Meta ad campaigns.

58%
Social media
3%
Meta ads
56%
Contact info
Total Stores
13,199
Active Shopify stores
New (30d)
1,945
Newly added in the last 30 days
Avg. Products
414
Among 12,486 stores with catalog data
Avg. Price
$228
Among 12,148 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

3,010 1,505 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

1,945 new stores were added in the past 30 days (15% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 3,502 · 28%
10-49 3,487 · 28%
50-199 2,799 · 22%
200-999 1,849 · 15%
1k-4.9k 648 · 5%
5k+ 201 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
15% coverage
Home & Garden
10% coverage
Food & Beverages
7% coverage
Beauty & Cosmetics
7% coverage
Jewelry & Watches
4% coverage
Arts & Entertainment
3% coverage
Celebrations & Gifts
3% coverage
Health
3% coverage
Electronics
2% coverage
Baby & Kids
2% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 414 because some stores carry much larger inventories. The most popular store categories in this market are Apparel & Accessories, Home & Garden, Food & Beverages.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 2,809 · 23%
$25-$49 4,036 · 33%
$50-$99 2,518 · 21%
$100-$199 1,184 · 10%
$200-$499 794 · 7%
$500+ 807 · 7%
Store currencies
EUR 12,999 USD 62 GBP 40 DKK 20 SEK 16 CZK 5 PLN 5 AUD 4

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $228 because some stores price much higher, pulling it up. That's above the Shopify average of $217.

Popular apps

The most popular are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox.

Social media platforms

Instagram (54%), Facebook (39%), TikTok (17%).

Instagram
54%
Facebook
39%
TikTok
17%
YouTube
8%
Pinterest
4%
LinkedIn
4%
Twitter / X
2%

Social media adoption is strong at 58%, and 3% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (27%), Google Tag Manager (10%), Google Ads (2%).

Google Analytics
27%
Google Tag Manager
10%
Google Ads
2%
Facebook Pixel
2%
TikTok Pixel
0%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Sense.

Dawn 24% Horizon 12% Sense 4% Craft 3% Refresh 2% Debut 2% Impulse 2% Prestige 2%

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Geographic breakdown

Province and city-level distribution within Belgium

Top provinces / states
Province Stores Share
England 251 2%
Wyoming 88 1%
Florida 49 0%
New Mexico 46 0%
Hong Kong Island 36 0%
Kowloon 34 0%
Montana 26 0%
Dubai 21 0%
Hunan 19 0%
Top cities
City Stores Share
Antwerpen 707 5%
Bruxelles 372 3%
Gent 296 2%
London 201 2%
Liège 129 1%
Brugge 112 1%
Hasselt 103 1%
Mechelen 100 1%
Anderlecht 84 1%
Top shipping destinations
Belgium · 12,671 Netherlands · 9,997 France · 9,281 Germany · 8,036 Spain · 7,004 Italy · 6,870 Austria · 6,504 Portugal · 6,479 Denmark · 6,246 Sweden · 6,182

Representative stores

A varied sample - weighted by data completeness, refreshed daily

36 products $269 avg 6 ads
Furniture Furniture Living Room Furniture Gorgias: AI, Helpdesk & Chat Instafeed ‑ Instagram Feed
232 products $15 avg 1 ads
Apparel & Accessories Kids Clothing Pandectes GDPR Compliance Judge.me Product Reviews App
36 products $33 avg 5 ads
Pandectes GDPR Compliance Elevar Conversion Tracking
1,339 products $59 avg 3 ads
Apparel & Accessories Sportswear Shopify Inbox Judge.me Product Reviews App
250 products $144 avg 2 ads
Apparel & Accessories Clothing Klaviyo: Email Marketing & SMS Lucky Orange Heatmaps & Replay
39 products $72 avg 2 ads
Beauty & Cosmetics Beauty Products EG Auto Add to Cart Free Gift Instant AI Page Builder
182 products $36 avg 1 ads
Apparel & Accessories Boutique Clothing Women's Clothing Adoric Popup & Email Popups GSC Instagram Feed, Instafeed
81 products $1568 avg 376 ads
Home & Garden Bedding Home Decor Shopify Inbox Instafeed ‑ Instagram Feed
79 products $8 avg 2 ads
Food & Beverages Tea Fashion Accessories UpPromote Affiliate Marketing EG Auto Add to Cart Free Gift
84 products $18 avg 10 ads
Beauty & Cosmetics Cosmetics Skincare Frequently Bought Together CBB Shopify Inbox
102 products $20 avg 372 ads
Food & Beverages Klaviyo: Email Marketing & SMS
18 products $15 avg 3 ads
Food & Beverages Bakery Desserts Shopify Inbox Instafeed ‑ Instagram Feed

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FAQ

How many Shopify stores are in Belgium?

Our database tracks 13,199 active Shopify stores in Belgium.

How fast is the Belgium Shopify market growing?

In the past 30 days, 1,945 new Shopify stores were indexed in Belgium, reflecting a 15% monthly growth rate.

What is the average catalog size for Belgium Shopify stores?

Among Shopify stores in Belgium with catalog data, the average is about 414 products. The most common catalog size range is 1-9.

What are the most popular apps among Belgium Shopify stores?

The top apps are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.