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Topic
Updated May 18, 2026
Shopify

1,845 Shopify Notebooks Stores: Stats & Market Data (2026)

1,845 active Shopify stores fall into the Notebooks segment, with 436 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Office Supplies, Arts & Entertainment, Books & Literature. 76% maintain social media profiles — Instagram leads — and 5% run Meta ad campaigns.

76%
Social media
5%
Meta ads
51%
Contact info
Total Stores
1,845
Active Shopify stores
New (30d)
436
Newly added in the last 30 days
Avg. Products
434
Among 1,832 stores with catalog data
Avg. Price
$31
Among 1,817 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

270 135 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

436 new stores were added in the past 30 days — 24% of the total, making this one of the fastest-growing areas on the platform. This is below the Shopify average of 35%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 183 · 10%
10-49 490 · 27%
50-199 566 · 31%
200-999 415 · 23%
1k-4.9k 157 · 9%
5k+ 21 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Office Supplies
54% coverage
Arts & Entertainment
29% coverage
Books & Literature
10% coverage
Apparel & Accessories
8% coverage
Celebrations & Gifts
7% coverage
Home & Garden
6% coverage
Education & Courses
2% coverage
Toys & Games
1% coverage
Electronics
1% coverage
General Merchandise
1% coverage
Jewelry & Watches
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 434 products per store. The strongest country concentrations are United States, United Kingdom, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,214 · 67%
$25-$49 384 · 21%
$50-$99 136 · 7%
$100-$199 45 · 2%
$200-$499 32 · 2%
$500+ 6 · 0%
Store currencies
USD 725 EUR 289 GBP 213 INR 110 CAD 78 AUD 72 MXN 32 JPY 27

Among stores with pricing data, the most common price range is Under $25. The average is higher at $31 because some stores price much higher, pulling it up. That's below the Shopify average of $217.

Popular apps

The most popular are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox.

Social media platforms

Instagram (72%), Facebook (53%), TikTok (21%).

Instagram
72%
Facebook
53%
TikTok
21%
YouTube
17%
Pinterest
13%
Twitter / X
11%
LinkedIn
4%

Social media engagement is exceptionally high: 76% of stores maintain social profiles and 5% run Meta ads. That's 17 percentage points above the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (39%), Google Tag Manager (8%), Google Ads (4%).

Google Analytics
39%
Google Tag Manager
8%
Google Ads
4%
Facebook Pixel
2%
TikTok Pixel
0%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Debut, Craft.

Dawn 23% Debut 5% Craft 4% Horizon 4% Studio 3% Prestige 3% Sense 2% Impulse 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

89 products $10 avg 1 ads
Office Supplies notebooks stationery Avada Boost Sales Trust Badges Instafeed ‑ Instagram Feed
106 products $9 avg 1 ads
Office Supplies diaries notebooks Shiprocket: eCommerce Shipping
494 products $7 avg 1 ads
Office Supplies notebooks papers
361 products $5 avg 1 ads
Books & Literature Office Supplies Celebrations & Gifts greeting cards stationery AdRoll Marketing & Advertising Klaviyo: Email Marketing & SMS
120 products $58 avg 1 ads
Office Supplies pens notebooks
41 products $99 avg 7 ads
Office Supplies Books & Literature writing tools notebooks UpPromote Affiliate Marketing Analyzify (GA4 & Ads Tracking)
195 products $7 avg 8 ads
Office Supplies notebooks organizer Shopify Inbox Mercado Pago Antifraude Plus
Spot Studio Art United States
112 products $25 avg 1 ads
Arts & Entertainment enamel pins keychains Judge.me Product Reviews App PageFly Landing Page Builder
2,405 products $21 avg 4 ads
Office Supplies planner notebooks Hulk Contact Form Builder Shogun ‑ Landing Page Builder
9 products $34 avg 6 ads
Office Supplies office supplies notebooks EComposer Landing Page Builder Klaviyo: Email Marketing & SMS
27 products $7 avg 1 ads
Home & Garden Office Supplies oil dispenser silicone splash guard Loox ‑ Product Reviews App
3,256 products $15 avg 6 ads
Arts & Entertainment personalised gifts photo books Blockify Fraud Filter, Blocker Judge.me Product Reviews App

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FAQ

How many Shopify Notebooks stores are there?

We currently track 1,845 active Shopify stores in the Notebooks segment.

Are Shopify Notebooks stores growing?

Yes. In the last 30 days, 436 new stores were indexed in the Notebooks segment, showing a 24% monthly growth rate.

What is the average product price in Shopify Notebooks stores?

Among stores with pricing data, the average listed price is about $31, with the most common pricing band at Under $25.

What apps are most popular for Shopify Notebooks stores?

The top apps are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.