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Shopify topic analytics
Topic
Updated May 18, 2026
Shopify

776 Shopify Nursery decor Stores: Stats & Market Data (2026)

776 active Shopify stores fall into the Nursery decor segment, with 187 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $25-$49 range. The leading categories are Baby & Kids, Home & Garden, Celebrations & Gifts. 71% maintain social media profiles — Instagram leads — and 7% run Meta ad campaigns.

71%
Social media
7%
Meta ads
62%
Contact info
Total Stores
776
Active Shopify stores
New (30d)
187
Newly added in the last 30 days
Avg. Products
571
Among 767 stores with catalog data
Avg. Price
$93
Among 764 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

117 58 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

187 new stores were added in the past 30 days — 24% of the total, making this one of the fastest-growing areas on the platform. This is below the Shopify average of 35%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 54 · 7%
10-49 178 · 23%
50-199 257 · 34%
200-999 206 · 27%
1k-4.9k 55 · 7%
5k+ 17 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Baby & Kids
67% coverage
Home & Garden
37% coverage
Celebrations & Gifts
8% coverage
Arts & Entertainment
8% coverage
Toys & Games
5% coverage
Furniture
3% coverage
Apparel & Accessories
3% coverage
Books & Literature
1% coverage
Education & Courses 2 Antiques & Collectibles 1 Beauty & Cosmetics 1

Among stores with catalog data, the 50-199 product range is most common. The average is 571 products per store. That's larger than the Shopify average of 440. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 194 · 25%
$25-$49 276 · 36%
$50-$99 159 · 21%
$100-$199 76 · 10%
$200-$499 37 · 5%
$500+ 22 · 3%
Store currencies
USD 245 EUR 187 AUD 82 GBP 79 CAD 40 INR 22 NZD 15 BRL 9

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $93 because some stores price much higher, pulling it up. That's below the Shopify average of $217.

Popular apps

The most popular are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox.

Social media platforms

Instagram (68%), Facebook (53%), TikTok (18%).

Instagram
68%
Facebook
53%
TikTok
18%
Pinterest
16%
YouTube
9%
Twitter / X
5%
LinkedIn
2%

Social media engagement is exceptionally high: 71% of stores maintain social profiles and 7% run Meta ads. That's 12 percentage points above the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (43%), Google Tag Manager (10%), Google Ads (6%).

Google Analytics
43%
Google Tag Manager
10%
Google Ads
6%
Facebook Pixel
3%
Pinterest Pixel
0%
TikTok Pixel
0%

Popular themes

The most used are Dawn, Debut, Impulse.

Dawn 24% Debut 4% Impulse 4% Craft 3% Horizon 3% Studio 3% Prestige 3% Beauty 3%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

LITTLE BABY HASS Moldova (the Republic of)
9 products $48 avg 3 ads
Baby & Kids Home & Garden baby products storage solutions BEAST Currency Converter Powerful Contact Form Builder
34 products $103 avg 2 ads
Baby & Kids baby essentials nursery decor Upsell & Cross Sell — Selleasy
122 products $168 avg 8 ads
Home & Garden Baby & Kids minky blankets handmade Avada AI SEO Suite Optimizer Klaviyo: Email Marketing & SMS
188 products $554 avg 51 ads
Furniture Baby & Kids montessori bed kids furniture UpPromote Affiliate Marketing FBP: Fast Bundle & Upsell
3,828 products $21 avg 1 ads
Baby & Kids children's clothing baby gear
1,109 products $44 avg 1 ads
Baby & Kids Home & Garden baby bedding nursery decor
172 products $1369 avg 9 ads
Baby & Kids Furniture Home & Garden baby furniture organic cribs Pandectes GDPR Compliance
Leslee Mitchell Art United States
297 products $672 avg 1 ads
Arts & Entertainment car art prints vintage car art
33 products $20 avg 1 ads
Baby & Kids Toys & Games kids decor childrens toys Judge.me Product Reviews App
131 products $49 avg 3 ads
Home & Garden Books & Literature nursery decor kids room Omnisend Email Marketing & SMS Square: Instagram Feed Gallery
En Route Designs United States
10 products $38 avg 4 ads
Baby & Kids baby clothing baby blankets Notify Me! Restock & PreOrder Judge.me Product Reviews App
611 products $39 avg 2 ads
Baby & Kids Home & Garden baby announcement nursery decor Infinite Product Options Essential Announcement Bar

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FAQ

How many Shopify Nursery decor stores are there?

We currently track 776 active Shopify stores in the Nursery decor segment.

Are Shopify Nursery decor stores growing?

Yes. In the last 30 days, 187 new stores were indexed in the Nursery decor segment, showing a 24% monthly growth rate.

What is the average product price in Shopify Nursery decor stores?

Among stores with pricing data, the average listed price is about $93, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Nursery decor stores?

The top apps are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.