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Topic
Updated May 18, 2026
Shopify

1,103 Shopify Online courses Stores: Stats & Market Data (2026)

1,103 active Shopify stores fall into the Online courses segment, with 209 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Education & Courses, Books & Literature, Arts & Entertainment. 57% maintain social media profiles — Instagram leads — and 6% run Meta ad campaigns.

57%
Social media
6%
Meta ads
43%
Contact info
Total Stores
1,103
Active Shopify stores
New (30d)
209
Newly added in the last 30 days
Avg. Products
97
Among 1,041 stores with catalog data
Avg. Price
$187
Among 1,029 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

165 82 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

209 new stores were added in the past 30 days — 19% of the total, making this one of the fastest-growing areas on the platform. This is below the Shopify average of 34%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 382 · 37%
10-49 391 · 38%
50-199 186 · 18%
200-999 63 · 6%
1k-4.9k 18 · 2%
5k+ 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Education & Courses
88% coverage
Books & Literature
10% coverage
Arts & Entertainment
6% coverage
Software
4% coverage
Health
3% coverage
Beauty & Cosmetics
3% coverage
Celebrations & Gifts
2% coverage
Apparel & Accessories
2% coverage
Food & Beverages
2% coverage
Home & Garden
2% coverage
Business & Industrial
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 97 because some stores carry much larger inventories. That's smaller than the Shopify average of 438. The strongest country concentrations are United States, United Kingdom, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 327 · 32%
$25-$49 236 · 23%
$50-$99 157 · 15%
$100-$199 119 · 12%
$200-$499 105 · 10%
$500+ 85 · 8%
Store currencies
USD 529 EUR 164 GBP 79 CAD 44 ARS 36 AUD 36 INR 27 MXN 27

Among stores with pricing data, the most common price range is Under $25. The average is higher at $187 because some stores price much higher, pulling it up. That's below the Shopify average of $217.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox.

Social media platforms

Instagram (49%), Facebook (40%), YouTube (25%).

Instagram
49%
Facebook
40%
YouTube
25%
TikTok
14%
Twitter / X
12%
LinkedIn
7%
Pinterest
7%

Social media adoption is strong at 57%, and 6% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (30%), Google Tag Manager (10%), Facebook Pixel (3%).

Google Analytics
30%
Google Tag Manager
10%
Facebook Pixel
3%
Google Ads
3%
TikTok Pixel
0%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Debut, Horizon.

Dawn 27% Debut 9% Horizon 8% Refresh 3% Sense 3% Craft 2% Studio 2% Impulse 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

65 products $82 avg 28 ads
Baby & Kids Health Education & Courses sensory products special needs Aimerce First‑Party Pixel Richpanel: AI Customer Support
5 products $37 avg 3 ads
Education & Courses mental health relationship coaching Kaching Bundles App & Upsells Judge.me Product Reviews App
34 products $29 avg 18 ads
Education & Courses music-production sound presets
12 products $9 avg 2 ads
Education & Courses online courses digital courses Honeycomb Upsell & Cross Sell SK: WhatsApp Chat Button
12 products $24 avg 13 ads
Software digital products online courses
38 products $122 avg 1 ads
Education & Courses medical exam preparation online courses Awin ‑ Affiliate Marketing Upsell.com ‑ ReConvert Upsell
246 products $4 avg 3 ads
Education & Courses ayurveda health
39 products $629 avg 3 ads
Education & Courses online courses training courses
13 products $2121 avg
Education & Courses online courses webinar registration
Tejidos SanLu United States
67 products $6 avg
Education & Courses knitting patterns digital patterns Judge.me Product Reviews App PageFly Landing Page Builder
10 products $119 avg
Education & Courses digital products online courses
41 products $21 avg
Books & Literature General Merchandise childrens books author merchandise Printful: Print on Demand

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FAQ

How many Shopify Online courses stores are there?

We currently track 1,103 active Shopify stores in the Online courses segment.

Are Shopify Online courses stores growing?

Yes. In the last 30 days, 209 new stores were indexed in the Online courses segment, showing a 19% monthly growth rate.

What is the average product price in Shopify Online courses stores?

Among stores with pricing data, the average listed price is about $187, with the most common pricing band at Under $25.

What apps are most popular for Shopify Online courses stores?

The top apps are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.