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Topic
Updated May 18, 2026
Shopify

631 Shopify Educational content Stores: Stats & Market Data (2026)

631 active Shopify stores fall into the Educational content segment, with 71 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Education & Courses, Books & Literature, Arts & Entertainment. 50% maintain social media profiles — Instagram leads — and 6% run Meta ad campaigns.

50%
Social media
6%
Meta ads
42%
Contact info
Total Stores
631
Active Shopify stores
New (30d)
71
Newly added in the last 30 days
Avg. Products
74
Among 586 stores with catalog data
Avg. Price
$156
Among 577 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

65 32 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

71 new stores were added in the past 30 days (11% of the total), showing steady growth. This is below the Shopify average of 35%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 260 · 44%
10-49 177 · 30%
50-199 98 · 17%
200-999 46 · 8%
1k-4.9k 5 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Education & Courses
95% coverage
Books & Literature
2% coverage
Arts & Entertainment
2% coverage
Health
1% coverage
Software
1% coverage
Business & Industrial
1% coverage
Electronics
1% coverage
Apparel & Accessories 3 Beauty & Cosmetics 3 Food & Beverages 3 Home & Garden 2

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 74 because some stores carry much larger inventories. That's smaller than the Shopify average of 439. The strongest country concentrations are United States, United Kingdom, Argentina.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 231 · 40%
$25-$49 134 · 23%
$50-$99 65 · 11%
$100-$199 62 · 11%
$200-$499 51 · 9%
$500+ 34 · 6%
Store currencies
USD 316 EUR 75 GBP 44 CAD 34 ARS 33 AUD 23 MXN 16 INR 15

Among stores with pricing data, the most common price range is Under $25. The average is higher at $156 because some stores price much higher, pulling it up. That's below the Shopify average of $217.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox.

Social media platforms

Instagram (43%), Facebook (36%), YouTube (20%).

Instagram
43%
Facebook
36%
YouTube
20%
Twitter / X
13%
TikTok
10%
LinkedIn
5%
Pinterest
3%

Social media adoption is strong at 50%, and 6% of stores run Meta ad campaigns. That's 9 percentage points below the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (21%), Google Tag Manager (6%), Facebook Pixel (3%).

Google Analytics
21%
Google Tag Manager
6%
Facebook Pixel
3%
Google Ads
3%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Debut, Horizon.

Dawn 28% Debut 10% Horizon 7% Refresh 3% Studio 2% Craft 2% Sense 2% Narrative 1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

462 products $341 avg 2 ads
Education & Courses literacy resources classroom materials Helium Customer Fields Pop Convert ‑ Pop Ups, Banners
19 products $37 avg 10 ads
Education & Courses learning platform educational content UpPromote Affiliate Marketing Shopify Inbox
Intellectual Power United States
11 products $214 avg 4 ads
Education & Courses online learning skill development Bundler ‑ Product Bundles App Klaviyo: Email Marketing & SMS
Toasty Publishing United States
6 products $46 avg 3 ads
Education & Courses bible study guide learning materials Kaching Bundles App & Upsells
38 products $8 avg 9 ads
Education & Courses online learning educational content
211 products $429 avg
Education & Courses webinar training online learning Shopify Inbox SellUp: Add ons & Cart Upsell
6 products $105 avg
Education & Courses online courses coaching Seal Subscriptions App
SML Alliance United Kingdom
6 products $22 avg
Education & Courses parenting webinar educational content Klaviyo: Email Marketing & SMS
19 products $10 avg
Education & Courses early childhood education parenting Seers Ai GDPR Cookie Banner
9 products $52 avg
Education & Courses online training educational content
Ancient Remedies United States
23 products $47 avg
Education & Courses herbal medicine plant-based healing AdRoll Marketing & Advertising Pop Convert ‑ Pop Ups, Banners
384 products $250 avg
Arts & Entertainment medical animations medical illustrations

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FAQ

How many Shopify Educational content stores are there?

We currently track 631 active Shopify stores in the Educational content segment.

Are Shopify Educational content stores growing?

Yes. In the last 30 days, 71 new stores were indexed in the Educational content segment, showing a 11% monthly growth rate.

What is the average product price in Shopify Educational content stores?

Among stores with pricing data, the average listed price is about $156, with the most common pricing band at Under $25.

What apps are most popular for Shopify Educational content stores?

The top apps are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.