470 Shopify Performance Stores: Stats & Market Data (2026)
470 active Shopify stores fall into the Performance segment, with 20 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Health, Apparel & Accessories, Vehicles & Parts. 71% maintain social media profiles — Instagram leads — and 8% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
20 new stores were added in the past 30 days (4% of the total). Growth has slowed, but new stores are still opening. This is below the Shopify average of 22%.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 854 because some stores carry much larger inventories. That's larger than the Shopify average of 439. The strongest country concentrations are United States, United Kingdom, Australia.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, the most common price range is $25-$49. The average is higher at $357 because some stores price much higher, pulling it up. That's above the Shopify average of $219.
Popular apps
The most popular are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox.
Marketing & analytics tools
Google Analytics (37%), Google Tag Manager (10%), Facebook Pixel (4%).
Popular themes
The most used are Dawn, Horizon, Debut.
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Start Free TrialRepresentative stores
A varied sample - weighted by data completeness, refreshed daily
UpPromote Affiliate Marketing
EG Auto Add to Cart Free Gift
Gelato: Print on Demand
Aimerce First‑Party Pixel
Attentive: AI‑led Email &SMS
Judge.me Product Reviews App
Microsoft Clarity: AI Insights
Judge.me Product Reviews App
Klaviyo: Email Marketing & SMS
UpPromote Affiliate Marketing
Klaviyo: Email Marketing & SMS
Covet Instagram Feed & Reviews
Printful: Print on Demand
UpPromote Affiliate Marketing
FBP: Fast Bundle & Upsell App
GemPages Landing Page Builder
Klaviyo: Email Marketing & SMS
CK: Google Reviews
Microsoft Clarity: AI Insights
Hextom: Countdown Timer Bar
Hextom: Free Shipping Bar
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Start Free TrialFAQ
How many Shopify Performance stores are there?
We currently track 470 active Shopify stores in the Performance segment.
Are Shopify Performance stores growing?
Yes. In the last 30 days, 20 new stores were indexed in the Performance segment, showing a 4% monthly growth rate.
What is the average product price in Shopify Performance stores?
Among stores with pricing data, the average listed price is about $357, with the most common pricing band at $25-$49.
What apps are most popular for Shopify Performance stores?
The top apps are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Instagram (67%), Facebook (49%), YouTube (24%).
Social media engagement is exceptionally high: 71% of stores maintain social profiles and 8% run Meta ads. That's 12 percentage points above the Shopify average of 59%.