253 Shopify Personal hygiene Stores: Stats & Market Data (2026)
253 active Shopify stores fall into the Personal hygiene segment, with 23 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Health, Home & Garden. 64% maintain social media profiles — Instagram leads — and 9% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
23 new stores were added in the past 30 days (9% of the total), showing steady growth. This is below the Shopify average of 34%.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 141 because some stores carry much larger inventories. That's smaller than the Shopify average of 440. The strongest country concentrations are United States, India, United Kingdom.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, the most common price range is Under $25. The average is higher at $51 because some stores price much higher, pulling it up. That's below the Shopify average of $217.
Popular apps
The most popular are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox.
Marketing & analytics tools
Google Analytics (42%), Google Tag Manager (11%), Google Ads (6%).
Popular themes
The most used are Dawn, Refresh, Debut.
Need store-level data?
Export emails, social profiles, and tech stacks for every store in this segment.
Start Free TrialRepresentative stores
A varied sample - weighted by data completeness, refreshed daily
Intelligems: A/B Testing
Loox ‑ Product Reviews App
Loox ‑ Product Reviews App
Shopify Inbox
Judge.me Product Reviews App
Kaching Bundles App & Upsells
Klaviyo: Email Marketing & SMS
EComposer Landing Page Builder
AdRoll Marketing & Advertising
UpPromote Affiliate Marketing
Hotjar Install
Klaviyo: Email Marketing & SMS
Shopify Inbox
Judge.me Product Reviews App
Want the full dataset?
Access complete store details - emails, phone numbers, social profiles, tech stack - and export unlimited data as CSV.
Start Free TrialFAQ
How many Shopify Personal hygiene stores are there?
We currently track 253 active Shopify stores in the Personal hygiene segment.
Are Shopify Personal hygiene stores growing?
Yes. In the last 30 days, 23 new stores were indexed in the Personal hygiene segment, showing a 9% monthly growth rate.
What is the average product price in Shopify Personal hygiene stores?
Among stores with pricing data, the average listed price is about $51, with the most common pricing band at Under $25.
What apps are most popular for Shopify Personal hygiene stores?
The top apps are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Instagram (61%), Facebook (46%), TikTok (26%).
Social media adoption is strong at 64%, and 9% of stores run Meta ad campaigns.