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Topic
Updated May 18, 2026
Shopify

160 Shopify Personal safety Stores: Stats & Market Data (2026)

160 active Shopify stores fall into the Personal safety segment, with 17 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the $25-$49 range. The leading categories are Health, Adult, Home & Garden. 53% maintain social media profiles — Instagram leads — and 7% run Meta ad campaigns.

53%
Social media
7%
Meta ads
61%
Contact info
Total Stores
160
Active Shopify stores
New (30d)
17
Newly added in the last 30 days
Avg. Products
201
Among 157 stores with catalog data
Avg. Price
$98
Among 156 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

13 6 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

17 new stores were added in the past 30 days (11% of the total), showing steady growth. This is below the Shopify average of 34%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 70 · 45%
10-49 59 · 38%
50-199 19 · 12%
200-999 8 · 5%
5k+ 1 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Health
8% coverage
Adult
7% coverage
Home & Garden
6% coverage
Apparel & Accessories
6% coverage
Electronics
6% coverage
Hardware
4% coverage
Vehicles & Parts
2% coverage
Business & Industrial
2% coverage
Books & Literature
1% coverage
Education & Courses
1% coverage
Beauty & Cosmetics
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 201 because some stores carry much larger inventories. That's smaller than the Shopify average of 439. The strongest country concentrations are United States, Australia, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 47 · 30%
$25-$49 59 · 38%
$50-$99 30 · 19%
$100-$199 7 · 4%
$200-$499 10 · 6%
$500+ 3 · 2%
Store currencies
USD 93 EUR 21 AUD 10 GBP 9 CAD 3 SEK 3 ZAR 3 CHF 2

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $98 because some stores price much higher, pulling it up. That's below the Shopify average of $217.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, UpPromote Affiliate Marketing.

Social media platforms

Instagram (48%), Facebook (42%), TikTok (21%).

Instagram
48%
Facebook
42%
TikTok
21%
YouTube
17%
Twitter / X
10%
LinkedIn
7%
Pinterest
5%

Social media adoption is strong at 53%, and 7% of stores run Meta ad campaigns. That's 6 percentage points below the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (39%), Google Tag Manager (13%), Facebook Pixel (5%).

Google Analytics
39%
Google Tag Manager
13%
Facebook Pixel
5%
Google Ads
4%
TikTok Pixel
1%

Popular themes

The most used are Dawn, Debut, Refresh.

Dawn 22% Debut 9% Refresh 8% Horizon 7% Sense 4% Shrine Pro 2% Concept 2% Impact 2%

Need store-level data?

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

16 products $30 avg 1 ads
earplugs noise-canceling UpPromote Affiliate Marketing Trustpilot Reviews
23 products $156 avg 3 ads
Vehicles & Parts self defense device non-lethal defense Microsoft Clarity: AI Insights Trustpilot Reviews
82 products $6 avg
Bon Brands, Inc. Philippines
20 products $319 avg
Beauty & Cosmetics personal care travel kit Printful: Print on Demand
5 products $30 avg
Hardware pepper spray self-defense Klaviyo: Email Marketing & SMS Rebuy Personalization Engine
15 products $20 avg
personal safety self-defense Bundler ‑ Product Bundles App
5 products $34 avg
personal safety portable alarm CartBot: Gift with purchase Judge.me Product Reviews App
162 products $81 avg
Hardware fall protection safety equipment UpPromote Affiliate Marketing
9 products $55 avg
personal safety alarm keychain Amp Back in Stock | PreOrder Klaviyo: Email Marketing & SMS
23 products $59 avg
Home & Garden personal safety self-defense

Want the full dataset?

Access complete store details - emails, phone numbers, social profiles, tech stack - and export unlimited data as CSV.

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FAQ

How many Shopify Personal safety stores are there?

We currently track 160 active Shopify stores in the Personal safety segment.

Are Shopify Personal safety stores growing?

Yes. In the last 30 days, 17 new stores were indexed in the Personal safety segment, showing a 11% monthly growth rate.

What is the average product price in Shopify Personal safety stores?

Among stores with pricing data, the average listed price is about $98, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Personal safety stores?

The top apps are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, UpPromote Affiliate Marketing. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.