186 Shopify Women's wellness Stores: Stats & Market Data (2026)
186 active Shopify stores fall into the Women's wellness segment, with 26 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Beauty & Cosmetics, Health, Adult. 72% maintain social media profiles — Instagram leads — and 15% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
26 new stores were added in the past 30 days (14% of the total), showing steady growth. This is below the Shopify average of 28%.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 51 because some stores carry much larger inventories. That's smaller than the Shopify average of 437. The strongest country concentrations are United States, United Kingdom, Australia.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, the most common price range is $25-$49. The average is higher at $61 because some stores price much higher, pulling it up. That's below the Shopify average of $216.
Popular apps
The most popular are UpPromote Affiliate Marketing, Loox ‑ Visual Product Reviews, Klaviyo: Email Marketing & SMS.
Marketing & analytics tools
Google Analytics (48%), Google Tag Manager (18%), Google Ads (6%).
Popular themes
The most used are Dawn, Horizon, Shrine Pro.
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Start Free TrialRepresentative stores
A varied sample - weighted by data completeness, refreshed daily
UpPromote Affiliate Marketing
Seal Subscriptions App
Recharge Subscriptions App
Bundler ‑ Product Bundles App
Seal Subscriptions App
Junip Product Reviews App & AI
Postscript SMS Marketing
Loox ‑ Visual Product Reviews
Loox ‑ Visual Product Reviews
Recharge Subscriptions App
Stamped Reviews & Loyalty
NA Age Verification
Klaviyo: Email Marketing & SMS
Conversion Bear Trust Badges
Covet Instagram Feed & Reviews
Printful: Print on Demand
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Start Free TrialFAQ
How many Shopify Women's wellness stores are there?
We currently track 186 active Shopify stores in the Women's wellness segment.
Are Shopify Women's wellness stores growing?
Yes. In the last 30 days, 26 new stores were indexed in the Women's wellness segment, showing a 14% monthly growth rate.
What is the average product price in Shopify Women's wellness stores?
Among stores with pricing data, the average listed price is about $61, with the most common pricing band at $25-$49.
What apps are most popular for Shopify Women's wellness stores?
The top apps are UpPromote Affiliate Marketing, Loox ‑ Visual Product Reviews, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Instagram (70%), Facebook (50%), TikTok (34%).
Social media engagement is exceptionally high: 72% of stores maintain social profiles and 15% run Meta ads. That's 14 percentage points above the Shopify average of 58%.