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Wix topic analytics
Topic
Updated Apr 6, 2026
Wix

314 Wix Children Stores: Stats & Market Data (2026)

314 active Wix stores fall into the Children segment, with 14 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Education & Courses, Baby & Kids, Books & Literature. 82% maintain social media profiles — Instagram leads — and 3% run Meta ad campaigns.

82%
Social media
3%
Meta ads
97%
Contact info
Total Stores
314
Active Wix stores
New (30d)
14
Newly added in the last 30 days
Avg. Products
105
Among 303 stores with catalog data
Avg. Price
$81
Among 169 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

12 6 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

14 new stores were added in the past 30 days (4% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

1-9 133 · 44%
10-49 104 · 34%
50-199 39 · 13%
200-999 22 · 7%
1k-4.9k 4 · 1%
5k+ 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Education & Courses
25% coverage
Baby & Kids
23% coverage
Books & Literature
10% coverage
Arts & Entertainment
10% coverage
Toys & Games
10% coverage
Apparel & Accessories
5% coverage
Celebrations & Gifts
4% coverage
Home & Garden
4% coverage
Health
2% coverage
Food & Beverages
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 105 because some stores carry much larger inventories. That's larger than the Wix average of 79. The strongest country concentrations are United States, United Kingdom, Israel.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 85 · 50%
$25-$49 41 · 24%
$50-$99 20 · 12%
$100-$199 12 · 7%
$200-$499 7 · 4%
$500+ 4 · 2%
Store currencies
USD 130 EUR 54 GBP 28 CAD 15 AUD 14 ILS 13 BRL 8 CHF 6

Among stores with pricing data, the most common price range is Under $25. The average is higher at $81 because some stores price much higher, pulling it up. That's below the Wix average of $351.

Social media platforms

Instagram (68%), Facebook (65%), YouTube (20%).

Instagram
68%
Facebook
65%
YouTube
20%
LinkedIn
11%
Twitter / X
11%
TikTok
10%
Pinterest
6%

Social media engagement is exceptionally high: 82% of stores maintain social profiles and 3% run Meta ads.

Marketing & analytics tools

Google Ads (2%), Google Analytics (2%), Facebook Pixel (1%).

Google Ads
2%
Google Analytics
2%
Facebook Pixel
1%
Google Tag Manager
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

284 products $20 avg 1 ads
Arts & Entertainment illustration graphic design
855 products $49 avg 3 ads
Baby & Kids children lifestyle
7 products $60 avg
Education & Courses kids education learning
14 products $33 avg
Beauty & Cosmetics natural deodorants children
14 products $8 avg
Baby & Kids baby kids
7 products $14 avg
Education & Courses assessment children
348 products $51 avg
Baby & Kids children baby products
H o m e | Toy Depot United States
12 products $1 avg
Toys & Games toys games
84 products $12 avg
Baby & Kids baby children
6 products $27 avg
182 products $27 avg
Celebrations & Gifts personalized gifts children
94 products $19 avg
Apparel & Accessories clothing footwear

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FAQ

How many Wix Children stores are there?

We currently track 314 active Wix stores in the Children segment.

Are Wix Children stores growing?

Yes. In the last 30 days, 14 new stores were indexed in the Children segment, showing a 4% monthly growth rate.

What is the average product price in Wix Children stores?

Among stores with pricing data, the average listed price is about $81, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.