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Shopify topic analytics
Topic
Updated May 18, 2026
Shopify

1,904 Shopify Backpacks Stores: Stats & Market Data (2026)

1,904 active Shopify stores fall into the Backpacks segment, with 470 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $50-$99 range. The leading categories are Apparel & Accessories, Travel, Home & Garden. 71% maintain social media profiles — Instagram leads — and 12% run Meta ad campaigns.

71%
Social media
12%
Meta ads
59%
Contact info
Total Stores
1,904
Active Shopify stores
New (30d)
470
Newly added in the last 30 days
Avg. Products
587
Among 1,894 stores with catalog data
Avg. Price
$101
Among 1,884 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

279 139 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

470 new stores were added in the past 30 days — 25% of the total, making this one of the fastest-growing areas on the platform. This is below the Shopify average of 35%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 139 · 7%
10-49 521 · 28%
50-199 649 · 34%
200-999 394 · 21%
1k-4.9k 151 · 8%
5k+ 40 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
89% coverage
Travel
11% coverage
Home & Garden
4% coverage
Sporting Goods
3% coverage
Toys & Games
2% coverage
Electronics
2% coverage
Baby & Kids
1% coverage
Arts & Entertainment
1% coverage
Celebrations & Gifts
1% coverage
Office Supplies
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 587 products per store. That's larger than the Shopify average of 440. The strongest country concentrations are United States, India, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 323 · 17%
$25-$49 501 · 27%
$50-$99 555 · 29%
$100-$199 348 · 18%
$200-$499 137 · 7%
$500+ 20 · 1%
Store currencies
USD 772 EUR 279 GBP 118 INR 112 AUD 75 CAD 57 JPY 41 MXN 38

Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $101. That's below the Shopify average of $217.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox.

Social media platforms

Instagram (67%), Facebook (56%), YouTube (23%).

Instagram
67%
Facebook
56%
YouTube
23%
TikTok
21%
Twitter / X
12%
Pinterest
10%
LinkedIn
4%

Social media engagement is exceptionally high: 71% of stores maintain social profiles and 12% run Meta ads. That's 12 percentage points above the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (44%), Google Tag Manager (17%), Google Ads (7%).

Google Analytics
44%
Google Tag Manager
17%
Google Ads
7%
Facebook Pixel
4%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Prestige.

Dawn 20% Horizon 5% Prestige 5% Debut 4% Impulse 4% Ella 2% Brooklyn 2% Impact 2%

Need store-level data?

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

101 products $38 avg 1 ads
Apparel & Accessories bags fashion accessories SK: WhatsApp Chat Button
624 products $26 avg 8 ads
Baby & Kids Apparel & Accessories Office Supplies school supplies lunch boxes Shopify Inbox Instafeed ‑ Instagram Feed
365 products $370 avg 13 ads
Travel Apparel & Accessories luggage bags
70 products $20 avg 10 ads
Apparel & Accessories bags handbags Shiprocket: eCommerce Shipping
179 products $148 avg 6 ads
outdoor gear camping equipment UpPromote Affiliate Marketing Powerful Contact Form Builder
10 products $39 avg 7 ads
Apparel & Accessories laptop backpacks travel gear Judge.me Product Reviews App Microsoft Clarity: AI Insights
30 products $40 avg 2 ads
Apparel & Accessories daypack handbags Klaviyo: Email Marketing & SMS Loox ‑ Product Reviews App
735 products $22 avg 5 ads
Apparel & Accessories bags backpacks Judge.me Product Reviews App Kiwi Size Chart & Recommender
572 products $173 avg 1 ads
Apparel & Accessories leather bags backpacks Geolocation Redirects Geo:Pro langify ‑ translate your store
60 products $103 avg 7 ads
Apparel & Accessories hunting clothing boots Pandectes GDPR Compliance Klaviyo: Email Marketing & SMS
91 products $3 avg 1 ads
Apparel & Accessories backpacks bags FBP: Fast Bundle & Upsell Judge.me Product Reviews App
mymules.shop United States
36 products $99 avg 3 ads
Apparel & Accessories nike bags

Want the full dataset?

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FAQ

How many Shopify Backpacks stores are there?

We currently track 1,904 active Shopify stores in the Backpacks segment.

Are Shopify Backpacks stores growing?

Yes. In the last 30 days, 470 new stores were indexed in the Backpacks segment, showing a 25% monthly growth rate.

What is the average product price in Shopify Backpacks stores?

Among stores with pricing data, the average listed price is about $101, with the most common pricing band at $50-$99.

What apps are most popular for Shopify Backpacks stores?

The top apps are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.