18.6K Shopify Haircare Stores: Stats & Market Data (2026)
18,565 active Shopify stores fall into the Haircare segment, with 1,303 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Apparel & Accessories, Health. 66% maintain social media profiles — Instagram leads — and 7% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
1,303 new stores were added in the past 30 days (7% of the total), showing steady growth. This is below the Shopify average of 20%.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Food & Beverages 65 Jewelry & Watches 62 Toys & Games 60 Arts & Entertainment 52 Baby & Kids 51 Celebrations & Gifts 48Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 280 because some stores carry much larger inventories. That's smaller than the Shopify average of 428. The strongest country concentrations are United States, United Kingdom, India.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, the most common price range is Under $25. The average is higher at $93 because some stores price much higher, pulling it up. That's below the Shopify average of $219.
Popular apps
The most popular are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox.
Marketing & analytics tools
Google Analytics (33%), Google Tag Manager (11%), Google Ads (4%).
Popular themes
The most used are Dawn, Debut, Horizon.
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Start Free TrialRepresentative stores
A varied sample - weighted by data completeness, refreshed daily
UpPromote Affiliate Marketing
O: Chat buttons & Contact Form
CartBot: Gift with purchase
Hulk Contact Form Builder
Blockify Fraud Filter, Blocker
CartBot: Gift with purchase
EG Auto Add to Cart Free Gift
Klaviyo: Email Marketing & SMS
Powerful Contact Form Builder
EG Auto Add to Cart Free Gift
B&S ‑ Announcement Bar
OT Section: Theme Sections
UpPromote Affiliate Marketing
EG Auto Add to Cart Free Gift
Shopify Inbox
Judge.me Product Reviews App
CartBot: Gift with purchase
CK: Abandoned cart on WhatsApp
Klaviyo: Email Marketing & SMS
Lucky Orange Heatmaps & Replay
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Start Free TrialFAQ
How many Shopify Haircare stores are there?
We currently track 18,565 active Shopify stores in the Haircare segment.
Are Shopify Haircare stores growing?
Yes. In the last 30 days, 1,303 new stores were indexed in the Haircare segment, showing a 7% monthly growth rate.
What is the average product price in Shopify Haircare stores?
Among stores with pricing data, the average listed price is about $93, with the most common pricing band at Under $25.
What apps are most popular for Shopify Haircare stores?
The top apps are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Instagram (63%), Facebook (45%), TikTok (24%).
Social media adoption is strong at 66%, and 7% of stores run Meta ad campaigns. That's 8 percentage points above the Shopify average of 58%.