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Shopify topic analytics
Topic
Updated May 18, 2026
Shopify

468 Shopify Sleep mask Stores: Stats & Market Data (2026)

468 active Shopify stores fall into the Sleep mask segment, with 50 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the $25-$49 range. The leading categories are Health, Beauty & Cosmetics, Home & Garden. 41% maintain social media profiles — Instagram leads — and 15% run Meta ad campaigns.

41%
Social media
15%
Meta ads
58%
Contact info
Total Stores
468
Active Shopify stores
New (30d)
50
Newly added in the last 30 days
Avg. Products
28
Among 467 stores with catalog data
Avg. Price
$60
Among 467 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

69 34 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

50 new stores were added in the past 30 days (11% of the total), showing steady growth. This is below the Shopify average of 34%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 284 · 61%
10-49 131 · 28%
50-199 40 · 9%
200-999 12 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Health
32% coverage
Beauty & Cosmetics
31% coverage
Home & Garden
24% coverage
Apparel & Accessories
15% coverage
Travel
3% coverage
Adult
3% coverage
Electronics
3% coverage
Celebrations & Gifts
1% coverage
Baby & Kids
1% coverage
Arts & Entertainment
0% coverage
Food & Beverages
0% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 28 because some stores carry much larger inventories. That's smaller than the Shopify average of 438. The strongest country concentrations are United States, United Kingdom, Germany.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 72 · 15%
$25-$49 234 · 50%
$50-$99 109 · 23%
$100-$199 40 · 9%
$200-$499 8 · 2%
$500+ 4 · 1%
Store currencies
USD 197 EUR 95 GBP 53 AUD 44 SEK 11 CAD 8 INR 7 NOK 6

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $60 because some stores price much higher, pulling it up. That's below the Shopify average of $217.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Kaching Bundles App & Upsells.

Social media platforms

Instagram (40%), Facebook (29%), TikTok (16%).

Instagram
40%
Facebook
29%
TikTok
16%
YouTube
10%
Pinterest
6%
Twitter / X
5%
LinkedIn
4%

About 41% of stores maintain social media profiles and 15% run Meta ads — moderate marketing investment overall. That's 18 percentage points below the Shopify average of 59%.

Marketing & analytics tools

Google Analytics (29%), Google Tag Manager (11%), Facebook Pixel (6%).

Google Analytics
29%
Google Tag Manager
11%
Facebook Pixel
6%
Google Ads
6%
TikTok Pixel
0%

Popular themes

The most used are Dawn, Shrine Pro, Horizon.

Dawn 19% Shrine Pro 12% Horizon 6% Refresh 4% Impact 3% Shrine 3% Sense 3% Elixir 2%

Need store-level data?

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

28 products $116 avg 16 ads
Health Home & Garden sleep aid mouth tape CartBot: Gift with purchase Richpanel: AI Customer Support
283 products $134 avg 105 ads
Health Home & Garden blue light glasses blue light blocking Hextom: Countdown Timer Bar Hextom: Quick Announcement Bar
Bamboo House United States
85 products $128 avg 1 ads
Home & Garden bamboo sleep mask Shopify Inbox Instafeed ‑ Instagram Feed
5 products $36 avg 1 ads
Travel sleep mask travel sleep system Kaching Bundles App & Upsells
24 products $96 avg 1 ads
Home & Garden travel pillowcase silk pillowcase
Drowzen United States
5 products $27 avg 32 ads
Beauty & Cosmetics sleep mask shipping protection Kaching Bundles App & Upsells GemPages Landing Page Builder
6 products $28 avg 1 ads
Health sleep mask magnesium blend Conversion Bear Trust Badges
15 products $183 avg 3 ads
Health Electronics red light therapy sleep mask Trustpilot Reviews
5 products $30 avg 2 ads
Health sleep mask neck pillow Loox ‑ Product Reviews App
Venlura United States
5 products $40 avg 7 ads
Home & Garden silk eye mask sleep mask Avada AI SEO Suite Optimizer Microsoft Clarity: AI Insights
24 products $108 avg 1 ads
Health blue light blockers sleep mask Trustpilot Reviews
58 products $74 avg
Beauty & Cosmetics sleep mask hair accessories Bundler ‑ Product Bundles App Klaviyo: Email Marketing & SMS

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FAQ

How many Shopify Sleep mask stores are there?

We currently track 468 active Shopify stores in the Sleep mask segment.

Are Shopify Sleep mask stores growing?

Yes. In the last 30 days, 50 new stores were indexed in the Sleep mask segment, showing a 11% monthly growth rate.

What is the average product price in Shopify Sleep mask stores?

Among stores with pricing data, the average listed price is about $60, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Sleep mask stores?

The top apps are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, Kaching Bundles App & Upsells. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.