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Shopify topic analytics
Topic
Updated Apr 27, 2026
Shopify

486 Shopify Sleep mask Stores: Stats & Market Data (2026)

486 active Shopify stores fall into the Sleep mask segment, with 77 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the $25-$49 range. The leading categories are Beauty & Cosmetics, Health, Home & Garden. 39% maintain social media profiles — Instagram leads — and 21% run Meta ad campaigns.

39%
Social media
21%
Meta ads
55%
Contact info
Total Stores
486
Active Shopify stores
New (30d)
77
Newly added in the last 30 days
Avg. Products
25
Among 485 stores with catalog data
Avg. Price
$59
Among 484 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

71 35 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

77 new stores were added in the past 30 days — 16% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 309 · 64%
10-49 129 · 27%
50-199 37 · 8%
200-999 10 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
31% coverage
Health
31% coverage
Home & Garden
24% coverage
Apparel & Accessories
14% coverage
Travel
3% coverage
Adult
3% coverage
Electronics
2% coverage
Celebrations & Gifts
1% coverage
Baby & Kids
1% coverage
Arts & Entertainment
0% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 25 because some stores carry much larger inventories. That's smaller than the Shopify average of 447. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 77 · 16%
$25-$49 240 · 50%
$50-$99 113 · 23%
$100-$199 42 · 9%
$200-$499 8 · 2%
$500+ 4 · 1%
Store currencies
USD 203 EUR 99 GBP 54 AUD 48 SEK 12 CAD 9 DKK 6 INR 6

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $59 because some stores price much higher, pulling it up. That's below the Shopify average of $212.

Popular apps

The most popular are Loox ‑ Product Reviews App, Klaviyo: Email Marketing & SMS, Bundler ‑ Product Bundles App.

Social media platforms

Instagram (37%), Facebook (29%), TikTok (15%).

Instagram
37%
Facebook
29%
TikTok
15%
YouTube
9%
Twitter / X
5%
Pinterest
4%
LinkedIn
2%

About 39% of stores maintain social media profiles and 21% run Meta ads — moderate marketing investment overall. That's 22 percentage points below the Shopify average of 61%.

Marketing & analytics tools

Google Analytics (27%), Google Tag Manager (10%), Facebook Pixel (6%).

Google Analytics
27%
Google Tag Manager
10%
Facebook Pixel
6%
Google Ads
5%
TikTok Pixel
0%

Popular themes

The most used are Dawn, Shrine Pro, Horizon.

Dawn 18% Shrine Pro 12% Horizon 6% Refresh 5% Impact 3% Shrine 3% Elixir 3% Olivia 2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

32 products $78 avg 51 ads
Health sleep mask blackout mask
5 products $132 avg 15 ads
Apparel & Accessories silk pajamas sleep mask
25 products $95 avg 1 ads
Home & Garden travel pillowcase silk pillowcase
39 products $60 avg 14 ads
Books & Literature Celebrations & Gifts insomnia relief ebooks Seal Subscriptions App
76 products $30 avg 1 ads
Beauty & Cosmetics silk pillowcases hair curling ribbon
11 products $33 avg 10 ads
Health testosterone support natural health
5 products $30 avg 2 ads
Health sleep mask neck pillow Loox ‑ Product Reviews App
10 products $43 avg 11 ads
Home & Garden sleep mask tea cup set
DriveOn Standards United States
8 products $44 avg 12 ads
Health sleep aid blue light glasses
11 products $35 avg 24 ads
Health wearable alarm sleep aid
19 products $69 avg 2 ads
Travel travel gear portable cookware

Want the full dataset?

Access complete store details — emails, phone numbers, social profiles, tech stack — and export unlimited data as CSV.

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FAQ

How many Shopify Sleep mask stores are there?

We currently track 486 active Shopify stores in the Sleep mask segment.

Are Shopify Sleep mask stores growing?

Yes. In the last 30 days, 77 new stores were indexed in the Sleep mask segment, showing a 16% monthly growth rate.

What is the average product price in Shopify Sleep mask stores?

Among stores with pricing data, the average listed price is about $59, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Sleep mask stores?

The top apps are Loox ‑ Product Reviews App, Klaviyo: Email Marketing & SMS, Bundler ‑ Product Bundles App. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.