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Wix country analytics
Country
Updated May 18, 2026
Wix

92 Wix Stores in Ghana: Stats & Trends (2026)

We track 92 active Wix stores in Ghana, with 17 newly added in the last 30 days (18% of the current base). Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Home & Garden, Food & Beverages. 83% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

83%
Social media
1%
Meta ads
83%
Contact info
Total Stores
92
Active Wix stores
New (30d)
17
Newly added in the last 30 days
Avg. Products
107
Among 91 stores with catalog data
Avg. Price
$138
Among 58 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

12 6 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

17 new stores were added in the past 30 days — 18% of the total, making this one of the fastest-growing areas on the platform. This is below the Wix average of 30%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 29 · 32%
10-49 25 · 27%
50-199 22 · 24%
200-999 13 · 14%
1k-4.9k 2 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
16% coverage
Home & Garden
16% coverage
Food & Beverages
13% coverage
Beauty & Cosmetics
8% coverage
Education & Courses
8% coverage
Electronics
7% coverage
Health
5% coverage
Arts & Entertainment
4% coverage
Sporting Goods
4% coverage
Toys & Games
4% coverage
Furniture
3% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 107 because some stores carry much larger inventories. That's larger than the Wix average of 78. The most popular store categories in this market are Apparel & Accessories, Home & Garden, Food & Beverages.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 30 · 52%
$25-$49 11 · 19%
$50-$99 5 · 9%
$100-$199 5 · 9%
$500+ 7 · 12%
Store currencies
GHS 81 USD 6 GBP 3 EUR 1 GHC 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $138 because some stores price much higher, pulling it up. That's below the Wix average of $366.

Social media platforms

Instagram (63%), Facebook (41%), TikTok (25%).

Instagram
63%
Facebook
41%
TikTok
25%
Twitter / X
23%
LinkedIn
16%
YouTube
15%
Pinterest
9%

Social media engagement is exceptionally high: 83% of stores maintain social profiles and 1% run Meta ads. That's 15 percentage points above the Wix average of 68%.

Marketing & analytics tools

Google Ads (3%), Google Analytics (1%), Google Tag Manager (1%).

Google Ads
3%
Google Analytics
1%
Google Tag Manager
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

133 products $165 avg
Celebrations & Gifts flower arrangements fresh flowers
12 products $6 avg
Apparel & Accessories fashion african print
7 products $35 avg
Education & Courses education ngo
247 products $16 avg
Jewelry & Watches jewellery accessories
38 products $103 avg
Food & Beverages bakery cake shop
446 products $11 avg
Apparel & Accessories Business & Industrial online shopping ghanaian women
33 products $30 avg
Apparel & Accessories women's shoes fashion accessories
205 products $538 avg
Electronics mobile accessories usb cables
60 products $60 avg
Home & Garden interior design home decor
139 products $13 avg
Home & Garden african crafts ghanaian decor
158 products $16 avg
Home & Garden home accessories home decor
6 products $25 avg
Apparel & Accessories tops hoodies

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FAQ

How many Wix stores are in Ghana?

Our database tracks 92 active Wix stores in Ghana.

How fast is the Ghana Wix market growing?

In the past 30 days, 17 new Wix stores were indexed in Ghana, reflecting a 18% monthly growth rate.

What is the average catalog size for Ghana Wix stores?

Among Wix stores in Ghana with catalog data, the average is about 107 products. The most common catalog size range is 1-9.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.