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Wix topic analytics
Topic
Updated June 8, 2026
Wix

114 Wix Parenting Stores: Stats & Market Data (2026)

114 active Wix stores fall into the Parenting segment, with 0 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Education & Courses, Baby & Kids, Books & Literature. 83% maintain social media profiles — Instagram leads — and 2% run Meta ad campaigns.

83%
Social media
2%
Meta ads
74%
Contact info
Total Stores
114
Active Wix stores
New (30d)
0
Newly added in the last 30 days
Avg. Products
17
Among 114 stores with catalog data
Avg. Price
$78
Among 64 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

5 2 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

0 new stores were added in the past 30 days (0% of the total). Growth is slow, suggesting this is a mature or saturated space. This is below the Wix average of 36%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 71 · 62%
10-49 39 · 34%
50-199 2 · 2%
200-999 2 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Education & Courses
44% coverage
Baby & Kids
35% coverage
Books & Literature
5% coverage
Health
5% coverage
Arts & Entertainment
2% coverage
Home & Garden
2% coverage
Apparel & Accessories
1% coverage
Beauty & Cosmetics
1% coverage
Celebrations & Gifts
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 17 because some stores carry much larger inventories. That's smaller than the Wix average of 73. The strongest country concentrations are United States, France, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 33 · 52%
$25-$49 10 · 16%
$50-$99 11 · 17%
$100-$199 4 · 6%
$200-$499 3 · 5%
$500+ 3 · 5%
Store currencies
USD 55 EUR 19 CAD 6 GBP 6 AUD 4 ILS 4 JPY 3 CHF 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $78 because some stores price much higher, pulling it up. That's below the Wix average of $368.

Social media platforms

Instagram (75%), Facebook (62%), YouTube (22%).

Instagram
75%
Facebook
62%
YouTube
22%
TikTok
21%
LinkedIn
18%
Twitter / X
14%
Pinterest
4%

Social media engagement is exceptionally high: 83% of stores maintain social profiles and 2% run Meta ads. That's 19 percentage points above the Wix average of 64%.

Marketing & analytics tools

Google Ads (4%), Google Analytics (4%), Google Tag Manager (4%).

Google Ads
4%
Google Analytics
4%
Google Tag Manager
4%
Facebook Pixel
3%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

5 products $16 avg
Education & Courses sleep support parenting
12 products $56 avg
Education & Courses parenting coaching
12 products
Education & Courses bilingual-children parenting
28 products $37 avg
Education & Courses parenting workshops
8 products $11 avg
Education & Courses child development parenting
12 products $7 avg
Education & Courses parenting education
45 products $50 avg
Education & Courses parenting prenatal
10 products
Celebrations & Gifts Baby & Kids family wellness pregnancy support
12 products $62 avg
Education & Courses child development parenting

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FAQ

How many Wix Parenting stores are there?

We currently track 114 active Wix stores in the Parenting segment.

Are Wix Parenting stores growing?

Yes. In the last 30 days, 0 new stores were indexed in the Parenting segment, showing a 0% monthly growth rate.

What is the average product price in Wix Parenting stores?

Among stores with pricing data, the average listed price is about $78, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.