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Topic
Updated May 25, 2026
Shopify

478 Shopify Kids gifts Stores: Stats & Market Data (2026)

478 active Shopify stores fall into the Kids gifts segment, with 83 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the Under $25 range. The leading categories are Toys & Games, Baby & Kids, Celebrations & Gifts. 67% maintain social media profiles — Instagram leads — and 10% run Meta ad campaigns.

67%
Social media
10%
Meta ads
63%
Contact info
Total Stores
478
Active Shopify stores
New (30d)
83
Newly added in the last 30 days
Avg. Products
804
Among 477 stores with catalog data
Avg. Price
$45
Among 472 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

82 41 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

83 new stores were added in the past 30 days — 17% of the total, making this one of the fastest-growing areas on the platform. This is below the Shopify average of 27%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 32 · 7%
10-49 109 · 23%
50-199 124 · 26%
200-999 135 · 28%
1k-4.9k 64 · 13%
5k+ 13 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Toys & Games
47% coverage
Baby & Kids
33% coverage
Celebrations & Gifts
31% coverage
Home & Garden
8% coverage
Books & Literature
7% coverage
Apparel & Accessories
6% coverage
Beauty & Cosmetics
6% coverage
Hardware
4% coverage
Arts & Entertainment
4% coverage
Electronics
1% coverage
Education & Courses
1% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 804 products per store. That's larger than the Shopify average of 435. The strongest country concentrations are United States, United Kingdom, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 231 · 49%
$25-$49 187 · 40%
$50-$99 35 · 7%
$100-$199 7 · 1%
$200-$499 6 · 1%
$500+ 6 · 1%
Store currencies
USD 170 EUR 72 AUD 52 GBP 52 INR 39 CAD 18 NZD 12 CHF 6

Among stores with pricing data, the most common price range is Under $25. The average is higher at $45 because some stores price much higher, pulling it up. That's below the Shopify average of $217.

Popular apps

The most popular are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox.

Social media platforms

Instagram (63%), Facebook (51%), TikTok (14%).

Instagram
63%
Facebook
51%
TikTok
14%
YouTube
11%
Pinterest
9%
Twitter / X
7%
LinkedIn
1%

Social media adoption is strong at 67%, and 10% of stores run Meta ad campaigns. That's 9 percentage points above the Shopify average of 58%.

Marketing & analytics tools

Google Analytics (42%), Google Tag Manager (10%), Google Ads (4%).

Google Analytics
42%
Google Tag Manager
10%
Google Ads
4%
Facebook Pixel
2%
TikTok Pixel
0%

Popular themes

The most used are Dawn, Debut, Boost.

Dawn 25% Debut 4% Boost 4% Craft 4% Horizon 4% Impulse 3% Shrine Pro 3% Sense 2%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

198 products $25 avg 1 ads
Baby & Kids Toys & Games baby shoes puzzle toys Judge.me Product Reviews App
556 products $58 avg 15 ads
Toys & Games children's toys dolls Hulk Contact Form Builder Klaviyo: Email Marketing & SMS
32 products $47 avg 8 ads
Toys & Games children's books story books Candy Rack • All‑in‑One Upsell Shopify Inbox
18 products $7 avg 40 ads
Baby & Kids Celebrations & Gifts kids gifts valentine gifts Judge.me Product Reviews App Releasit COD Form & Upsells
111 products $20 avg 3 ads
Baby & Kids Toys & Games baby toys sensory toys UpPromote Affiliate Marketing Candy Rack • All‑in‑One Upsell
1,361 products $27 avg 2 ads
Celebrations & Gifts Baby & Kids baby gifts party supplies BM: Country blocker IP blocker Judge.me Product Reviews App
29 products $34 avg
Home & Garden Celebrations & Gifts personalized gifts kids gifts
207 products $28 avg
Baby & Kids Celebrations & Gifts baby gifts personalized books Zepto Product Personalizer
Haven + Sage United States
6 products $22 avg
Baby & Kids baby products kids gifts Bundler ‑ Product Bundles App
79 products $3 avg
Toys & Games Celebrations & Gifts kids gifts party supplies Buddha Mega Menu & Navigation Shiprocket: eCommerce Shipping
3,926 products $46 avg
Toys & Games children toys kids gifts Amp Back in Stock | PreOrder Shopify Inbox
930 products $19 avg
Toys & Games kids toys educational games Bundler ‑ Product Bundles App Infinite Product Options

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FAQ

How many Shopify Kids gifts stores are there?

We currently track 478 active Shopify stores in the Kids gifts segment.

Are Shopify Kids gifts stores growing?

Yes. In the last 30 days, 83 new stores were indexed in the Kids gifts segment, showing a 17% monthly growth rate.

What is the average product price in Shopify Kids gifts stores?

Among stores with pricing data, the average listed price is about $45, with the most common pricing band at Under $25.

What apps are most popular for Shopify Kids gifts stores?

The top apps are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.